Spotify is diving even deeper into the Fan Life with a follow-up to the launch in April of its multi-media campaign putting a spotlight on the unique rituals, styles and celebrations of fandoms of some of the world’s most popular performers.

The second go-round, launching on Tuesday (Aug. 26) shines the light on real-life fans of Bad Bunny, Charli xcx, Lil Uzi Vert, Rezz, Sleep Token, Megan Moroney and Pitbull as they celebrate their favorite artists in their own unique fashion.

“When we launched the first Fan Life campaign a few months back, we knew we’d tapped into something real when fans were literally ripping the ads off walls to take them home,” says Spotify’s vice president of marketing and partnerships Marc Hazan about the second stage of a campaign that launched in April with billboards celebrating the rituals of seven global fandoms for Chappell Roan, Doechii, Oasis, Olivia Rodrigo, Rosalía, SEVENTEEN and Turnstile.

“That’s the energy we wanted to build on. The whole idea has always been for fans to see themselves in what we create, and with this second launch, we wanted to take it even further,” adds Hazan. “These seven films go deep into fandom in its rawest form… We didn’t want to just show fandom, we wanted people to feel it – the sweat, the sound, the inside jokes. Every detail is real: the clothes came from fans’ closets, the music was what they actually love, and the energy came from the fans who live this every day. At Spotify, we’re not just observers, we’re fans too. This campaign is our love letter to the communities that make music culture so powerful.”

The accompany films tell the rich story of that fandom, from a pair of giddy Charli xcx fans doubling-up on a city bike festooned with pink balloons laughing their way through a sunrise ride cued to “party 4 u,” to a group of female Pitbull diehards rocking out to their favorite rapper on a city bus while dressed in Mr. Worldwide drag featuring bald caps, black suits and drawn-on goatees.

There are also films showing Lil Uzi Vert followers just losing it in a sweaty mosh pit, two Rezz fanatics doing last minute make-up touch-ups in a club bathroom, goth-y Sleep Token devotees solemnly spraying painting pink flamingos black, Megan Moroney besties singing along to “Tennessee Orange” in the car and a sweet mini glimpse of a man dancing with his abuela in the kitchen to Bad Bunny’s “Baile Inolvidable.”

The campaign will begin to roll out this week on Spotify’s socials, as well as on billboards and in subway stations around the world. The Fan Life campaign will also feature local artist fandoms that connect with regional audiences around the world, including followers of Italian rapper Kid Yugi, French-Malian singer Aya Nakamura, U.K. rapper/singer PinkPantheress, Brazilian vocalist Pabllo Vittar and Mexican indie pop band Latin Mafia, among others.

Watch the Fan Life videos below.

All products and services featured are independently chosen by editors. However, Billboard may receive a commission on orders placed through its retail links, and the retailer may receive certain auditable data for accounting purposes.

Addison Rae and Lucky Brand are bringing back the 2000s full force with the launch of their collaborative ultra low-rise jeans with the goal of turning low-rise skeptics into believers.

The “Fame Is a Gun” singer is known for her love of a Y2K silhouette. She’s documented her love of low-rise in music videos for tracks such as “Headphones On” and within her personal style journey as seen via social media. The star has also been known to reference iconic low-rise looks on legends such as Britney Spears from time to time.

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Low-rise light wash jeans.

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All this to say that the notion of her creating an ultra low-rise style with help from Lucky Brand was a no-brainer. Rae’s denim creation, aptly titled the Addison Flair, is currently available on Lucky Brand’s website, retailing for $129. The low-rise jean comes in two colorways: Bare, a light wash, and Hidden, a deep indigo hue. No matter the colorway, sizing options range from 34 to 35.

The collaboration all began when Rae set out to find the perfect low-rise jeans. The singer was gifted a pair of low-rise Lucky Brand jeans hailing from the brand’s archives. What followed was a collaborative pursuit fueled by a love of low-rise denim, scrutinizing over fit and flair, and thus, the Addison Flair was born. As you’d expect, the denim is slim-fitted, sits super low on the hips and features a flared hemline that perfectly pairs with boots. Special touches of Rae’s can be spotted throughout the revamped denim via collectible back patches, hang tags and the brand’s signature “Lucky You” fly label.

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Low-rise dark wash jeans.

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While not everyone is on board for the low-rise trend, these jeans are sure to convert a few haters into lovers. Both washes are extremely versatile, and the sizing options are vast, allowing everyone to try their hand at the polarizing trend. To style, we’d likely opt for something simple, letting the fit of the jeans speak for themselves. Think cropped white baby tees and chunky moto boots — something that screams Americana.

“Addison brings a magnetic confidence and cultural relevance that aligns perfectly with Lucky Brand’s rebellious spirit,” Stefani Fleurant, executive vice president of sports and lifestyle marketing at Authentic Brands Group, the company that owns Lucky Brand, said in a statement. “This collaboration is a celebration of self-expression and nostalgia, with a modern twist that speaks to a new generation of Lucky fans.”

All products and services featured are independently chosen by editors. However, Billboard may receive a commission on orders placed through its retail links, and the retailer may receive certain auditable data for accounting purposes.

If you’re prepping for a Labor Day weekend gathering, you’ve got a few things you’ll need to take care of before hosting.

You’ve got your burgers and hot dogs, sunblock, charcoal for the grill, paper plates and a guest list to end all guest lists — the whole nine. We at ShopBillboard are here to remind you that you still need to check off music. We might be biased but nothing is more important to a party or backyard barbecue than curating the right tunes. In the spirit of curating the best summer vibe ever, we found this Monster MFS 1 Portable Bluetooth Speaker for 71% off available right now on Amazon. The speaker is a steal at just $39.99, coming equipped with all the things you need to get your party going.

The MFS1 model features multiple audio source output options and supports AUX input, TF card slot and FM radio. The speaker can produce 40 watts of stereo sound that is far-reaching, clear and crisp. If you didn’t know, speaker wattage will tell you the amount of electrical power a speaker can handle. If you’re a music nerd like us, you’ll know that a higher wattage of a speaker doesn’t necessarily mean you’re getting the best sound quality. Instead, it can be a good indicator for when and where you can use your speaker.

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A large wireless speaker with Bluetooth.

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For example, this Monster MFS 1 speaker is 40 watts, which would indicate that the sound emitted is perfect for both indoor and outdoor usage, something you’d want in a portable style. If your speaker is lower than 20 watts, it’s likely made for indoor use. Anything about 50, you’ll likely find at a concert or music festival. You’ll want to keep in mind what space you’ll be playing your music in before buying.

Beyond its wattage, the Monster MFS 1 comes with a removable silicone strap so you can carry it with you or leave it stagnant while on hiking and beach trips or out soaking up the sun in your own backyard. The speaker also boasts a 12-hour battery life on one single charge, meaning you can blast the latest Chappell Roan or BLACKPINK non-stop without missing a beat. To connect your device to the speaker, you’ll want to go into your device’s settings and hit Bluetooth. The MFS 1 speaker will pop up, you’ll tap on it and boom, you’re connected. Simple as that.

Despite HUNTR/X and Saja Boys’ conflicts (and certain members’ conflicted feelings toward each other) in Netflix’s KPop Demon Hunters, the acts team up to score half the top 10 on the Billboard Global 200 chart.

HUNTR/X’s “Golden” adds a sixth nonconsecutive week at No. 1 on both the Global 200 and Billboard Global Excl. U.S. charts. In July, the song became the first leader on each list for the act, whose music is voiced by EJAE, Audrey Nuna and REI AMI.

Meanwhile, HUNTR/X’s “How It’s Done” holds at its No. 5 Global 200 high and “What It Sounds Like” lifts 11-10, becoming the act’s third top 10.

Along with the trio’s three entries, Saja Boys place at No. 3 with “Soda Pop,” which keeps at its peak rank, and No. 4 with “Your Idol,” which has also reached No. 3. Both songs are sung by Andrew Choi, Neckwav, Danny Chung, Kevin Woo and samUIL Lee.

Since the Global 200 began in September 2020, KPop Demon Hunters is the first soundtrack to stack five simultaneous (or total) top 10s. It joins 10 other albums whose songs have claimed half the region or better concurrently: Bad Bunny’s DeBÍ TiRAR MáS FOToS (this January-February) and Un Verano Sin Ti (2022); Kendrick Lamar’s GNX (2024); Taylor Swift’s The Tortured Poets Department (2024), 1989 (Taylor’s Version) (2023) and Midnights (2022); Drake’s For All the Dogs (2023), Her Loss, with 21 Savage (2022), and Certified Lover Boy (2021); and Harry Styles’ Harry’s House (2022).

The Billboard Global 200 and Global Excl. U.S. charts rank songs based on streaming and sales activity culled from more than 200 territories around the world, as compiled by Luminate. The Global 200 is inclusive of worldwide data and the Global Excl. U.S. chart comprises data from territories excluding the United States.

Chart ranks are based on a weighted formula incorporating official-only streams on both subscription and ad-supported tiers of audio and video music services, as well as download sales, the latter of which reflect purchases from full-service digital music retailers from around the world, with sales from direct-to-consumer (D2C) sites excluded from the charts’ calculations.

“Golden” leads the Global 200 with 113.5 million streams (down 4% week-over-week) and 16,000 sold (up 10%) worldwide in the week ending Aug. 21.

The only song not from the KPop Demon Hunters soundtrack in the Global 200’s top five, Alex Warren’s “Ordinary,” repeats at No. 2 after 10 weeks on top beginning in May.

“Golden” tops Global Excl. U.S. with 80.9 million streams (down 6%) and 8,000 sold (up 9%) outside the U.S.

“Ordinary” holds at No. 2 on Global Excl. U.S., following eight weeks at No. 1 starting in May; “Soda Pop” buzzes 4-3 for a new high; BLACKPINK’s “Jump” falls 3-4, after it led in its debut week in July; and “Your Idol” is steady at No. 5 best.

The Billboard Global 200 and Billboard Global Excl. U.S. charts (dated Aug. 30, 2025) will update on Billboard.com tomorrow, Aug. 26. For both charts, the top 100 titles are available to all readers on Billboard.com, while the complete 200-title rankings are visible on Billboard Pro, Billboard’s subscription-based service. For all chart news, you can follow @billboard and @billboardcharts on both X, formerly known as Twitter, and Instagram.

Luminate, the independent data provider to the Billboard charts, completes a thorough review of all data submissions used in compiling the weekly chart rankings. Luminate reviews and authenticates data. In partnership with Billboard, data deemed suspicious or unverifiable is removed, using established criteria, before final chart calculations are made and published.