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“Levii’s Jeans,” the Beyoncé and Post Malone duet on Cowboy Carter, has the Levi’s brand joining the BeyHive this weekend.
“Oh to be Levi’s jeans right now,” the denim company posted — along with jeans and cowboy hat emojis — on Instagram and TikTok on Friday (March 29). The caption was made on a post featuring mostly photos of the backside of various Levi’s jean styles, inspired by the content of the song.
Levi’s even changed its Instagram profile logo and display name to “Levii’s” in homage to the playful Cowboy Carter duet.
“FKA Levi’s,” wrote the brand in an updated account bio, topping it off with a bee emoji — in reference to Beyoncé’s fan group.
The two artists smoothly share vocal duties on the flirty, radio-ready song.
“You call me pretty little thing/ And I love to turn him on/ Boy, I’ll let you be my Levi’s jeans/ So you can hug that a– all day long,” Beyoncé sings during an earworm of a chorus, with Post Malone picking up at “Come here, you sexy little thing/ Snap a picture, bring it on/ Oh, girl, I wish I was your Levi’s jeans/ The way you poppin’ out my phone/ I love you down to the bone.”
Other features on Beyoncé’s Cowboy Carter include Miley Cyrus, Dolly Parton, Willie Nelson and more.
Next up, music fans will hear Post Malone on a track with Taylor Swift — “Fortnight,” the opener of Swift’s upcoming The Tortured Poets Department album, out on April 19.
Post also collaborated in the studio with Noah Kahan for an updated version of Kahan’s “Dial Drunk” that was released over the summer, with Kahan describing their get-together as “exactly what I wanted an experience with Post Malone to be; he was sitting crossed-legged, drinking Bud Lights [and] smoking cigarettes.”
Listen to Cowboy Carter‘s “Levii’s Jeans” collab between Beyoncé and Post Malone below.
Nancy Sinatra has shared her thoughts on Beyoncé‘s Cowboy Carter track “Ya Ya” kicking off with a sample of her own work, the 1966 hit “These Boots Are Made for Walkin’.”
“Ya Ya,” the 20th song on Beyoncé’s new album, reimagines Sinatra’s Billboard Hot 100 No. 1 in its call-and-response intro. On Friday (March 29), Sinatra posted her reaction to hearing “These Boots Are Made for Walkin’” on the set, which dropped that day.
“To have a little piece of one of my records in a @Beyonce song is very meaningful to me because I love her,” Sinatra wrote on X (formerly Twitter). “She represents what is great about today’s music and I’m delighted to be a tiny part of it.”
She added, “This may be the best sample of ‘Boots’ yet! And the beat goes on… #Beyonce.”
“These Boots Are Made for Walkin’” was penned by Lee Hazlewood, and Sinatra’s recording was released in December 1965. By February 1966, it had reached the top of the Hot 100.
Beyoncé’s “Ya Ya” also interpolates The Beach Boys’ “Good Vibrations” and Mickey & Sylvia’s “Love Is Strange.” Cowboy Carter works in a number of memorable samples and interpolations, which Billboard has compiled.
“The joy of creating music is that there are no rules,” Beyoncé said in the press release about Cowboy Carter, a project which she’s said took over five years to complete. “The more I see the world evolving the more I felt a deeper connection to purity. With artificial intelligence and digital filters and programming, I wanted to go back to real instruments, and I used very old ones. I didn’t want some layers of instruments like strings, especially guitars, and organs perfectly in tune. I kept some songs raw and leaned into folk. All the sounds were so organic and human, everyday things like the wind, snaps and even the sound of birds and chickens, the sounds of nature.”
She also noted: “I think people are going to be surprised because I don’t think this music is what everyone expects, but it’s the best music I’ve ever made.”
Listen to Beyoncé’s new track “Ya Ya” and revisit Sinatra’s “These Boots Are Made for Walkin’” below. Billboard ranked all 27 of Cowboy Carter‘s tracks here.
Drawing in a sea of festival-goers, 100,000 people according to organizers, Tecate Pa’l Norte kicked off its 2024 edition on Friday (March 29) at the emblematic Parque Fundidora in Monterrey, Nuevo León in Mexico.
Friday’s eclectic lineup included a headlining set by Peso Pluma, who made his debut at the festival. Kendrick Lamar was also set to headline day one, but his performance was canceled just hours before he would took the stage because of “unforeseen circumstances due to logistical issues,” according to an official statement by the organizers.
But Peso’s extended performance made up for Lamar’s last-minute cancelation, delivering a high-energy, corridos-packed set, performing his greatest hits like “Rubicon,” “Lady Gaga,” “AMG” and “PRC.” He also had special guests join him on stage, including Jasiel Nuñez, Yng Lvcas and Luis Vega. “I was really looking forward to being back with my Mexican people,” the 24-year-old hitmaker told a roaring crowd who chanted “Peso, Peso, Peso,” after every song.
Peso’s set at Pa’l Norte follows a string of canceled shows in Latin America earlier this year, including his concerts in Perú, Paraguay and Chile (for Viña del Mar) due to “personal reasons.” The Grammy-winning artist is set to kick off his 2024 Éxodo Tour in the U.S. in May, which will include more than 35 shows with stops in New York, Miami, Las Vegas, Dallas and more before wrapping Oct. 11 in Montville, Conn.
His upcoming Éxodo stint will follow a big touring year for Peso. who finished the 2023 landing at No. 47 in the all-genre Top 100 Tours, grossing a total of $48.8 million across 39 shows, according to Billboard‘s year-end Boxscore charts. Peso, who will be performing at Coachella in April, is set to drop a new album this summer, which will follow his breakthrough set, Génesis.
Day one of Pa’l Norte also included performances by other acts like Kevin Kaarl, Belanova, Bomba Estéreo, Aitana, Deorro and Keane. Blink-182 and Louis Tomlinson are set to headline the main stage on Saturday, March 30.
Here are the best moments from Peso Pluma’s headlining set at Tecate Pa’l Norte.
If this was your first time at the Tecate Pa’l Norte festival and you weren’t familiar with the surprise stage concept, you probably freaked out when a tornado-like siren began ringing exactly at 7 p.m. It was no tornado. Instead, the sound alerted attendees that the first surprise artist of the night was about to start performing at the Sorpresa stage.
These artists are not previously announced on the lineup, and a total of two surprise acts perform per day. They are short sets — artists typically have around 10-15 minutes to sing. The first surprise artist on Friday (March 29) was the elusive reggaeton duo Angel y Khriz.
The pair started their set shortly after Belanova had wrapped on the main stage. The reggaetoneros started off with their massive 2005 hit “Ven Bailalo.” They quickly followed it with the equally infectious “Na De Na.” And then time was up. They thanked fans and left the stage.
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The second act to take the stage, at 8:52 p.m., was latest regional Mexican breakthrough artist Xavi — setting the perfect vibe for upcoming headliner Peso Pluma. The 19-year-old Mexican-American artist, who kicked off his Poco a Poco Tour in Mexico City on March 28, performed a total of five songs, including “La Víctima” and “Corazón de Piedra.”
The Pa’l Norte festival is taking place March 29-31 at the Parque Fundidora in Monterrey, Nuevo León, in Mexico. Headliners for this year’s edition include Peso Pluma, Blink-182, Maná, Fuerza Regida, Louis Tomlinson and Thirty Seconds to Mars. Kendrick Lamar was set to headline on Friday but canceled his performance because of “unseen circumstances due to logistical issues,” according to a statement by the festival organizers.
Below, see an updating list of all the surprise artists who performed at the Sorpresa stage.
Kendrick Lamar was a no-show on Friday (March 29) at Tecate Pa’l Norte, where he was set to headline the Tecate Light stage.
Just hours before he was scheduled to take the stage on day one of the festival, which takes place at the Parque Fundidora in Monterrey, Nuevo León, in Mexico, the event’s organizers announced on an Instagram post that the California-born rapper would not be performing.
“For unforeseen circumstances due to logistical issues out of Tecate Pal Norte’s organization — we’re sorry to announce that Kendrick Lamar won’t be able to perform tonight at the festival,” an official statement said.
Lamar was supposed to follow Peso Pluma, who performed past his scheduled time slot. “We appreciate Peso Pluma for extending his showtime. Deorro will be closing Tecate Light Stage. The programmed shows of the Festival will run as planned,” the statement continued.
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Peso took advantage of the extra time to perform more back-to-back corridos, including “Rubicon,” “AMG,” “PRC” and “Lady Gaga.” He also brought out guests Jasiel Nuñez (“Lagunas” and “Rosa Pastel”) and Luis Vega (“Rubicon” and Yng Lvcas (“La Bebe – Remix”) during his set. According to organizers, the festival was at capacity with 100,000 people in attendance, which is the number of people expected per day.
The three-day festival is taking place March 29-31 with other artists such as Blink-182, Thirty Seconds to Mars, Maná, Anitta, Fuerza Regida and Louis Tomlinson set to perform. Day one included sets by Keane, Belanova, Kevin Kaarl and Aitana.
See the official statement on Kendrick Lamar’s cancellation below:
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