What really makes a song go viral? And how do labels make them a hit? In this episode, Billboard On the Record sits down with the CEO of Atlantic Records, Elliot Grainge, on the first anniversary of his appointment to the job to talk about the label and the forces that are shaping the modern music industry, from the rise of TikTok and the aftershocks of COVID to the way new audiences are discovering music in real time. Grainge shares how he is building a new team at Atlantic, the genres that inspire him, and why artificial intelligence could dramatically change how artists are found and supported. 

Love what you hear? Follow Billboard On the Record on Instagram, Apple Podcasts, Spotify and YouTube @billboard so you never miss an episode.

Billboard On the Record is a podcast in partnership with SickBird Productions. 

Kristin Robinson:

Welcome to ‘On the Record,’ a new music business podcast with Billboard and SickBird Productions. I’m your host, Kristin Robinson, and today, we are joined by a very special guest, Elliot Grainge, CEO & Chairman of Atlantic Music Group and founder of his own label, 10K Projects. I wanted to have him on to chat because Elliot became CEO of Atlantic almost exactly a year ago today, a move which shocked many in the music industry when it happened. Elliot was just 30 years old at the time and hadn’t spent that much time working within the major label system before his hiring. Instead, he cut his teeth building his own independent label, 10K Projects, working with artists like Ice Spice, Trippie Red and Surfaces. His first foray into the major label system was when he sold a stake in his company to Warner Music Group in 2023, but if any 30-year-old could take on the CEO job at a label as big as Atlantic, it might be Elliot. That’s because he’s been raised in one of the most storied music industry families in history. His father Lucian Grainge is the CEO and chairman of Universal Music Group, the largest major music company in the business and a competitor of Warner Music Groups. And Elliot also has other industry ties. His grandfather ran a record shop, his cousin was an early champion of Amy Winehouse and his uncle founded Ensign Records. In just a year at Atlantic, Elliot has put some impressive wins on the board. He propelled “Ordinary” by Alex Warren to the top of the Hot 100 and Pop Airplay Charts.

Keep watching for more!

Is there enough room behind The Tonight Show desk for two hosts? On Wednesday night’s (Oct. 1) episode, Jimmy Fallon makes room for Doja Cat to join him as co-host, and Billboard has exclusive photos from her appearance.

And it looks like a fun one: In addition to two pics of the duo behind the famous late-night desk — one of which has each co-host holding up a vinyl copy of Doja’s just-released fifth studio album Vie — we also have a pic of the pop star teaching Fallon how to dance. (It looks like she might be giving him step-by-step moves to New Kids on the Block’s “The Right Stuff” dance here.) Doja’s ’80s-inspired ‘fit for the episode is a shimmering silver tunic paired with metallic tights and matching silver pumps, finished with lavender leather gloves.

Elsewhere during her co-hosting gig — her debut behind the desk — Billboard is told that Doja does a dramatic Real Housewives re-enactment alongside Tarik Trotter of The Roots.

But Doja isn’t the only special guest visiting Studio 6B on Wednesday night: Social superstar Druski will sit down for an interview and Blood Orange is the night’s performer.

Doja joins an elite group of stars who have co-hosted The Tonight Show, also including fellow musicians Ed Sheeran, Megan Thee Stallion, Cardi B and Shawn Mendes.

The Tonight Show airs at 11:35 p.m. ET/PT on NBC and streams next day on Peacock, but you can check out our exclusive photos right now.

Killer Mike has apologized to Steph Curry and the NBA star’s wife, Ayesha Curry, following his comments reacting to a TikTok video ridiculing Ayesha.

The Atlanta rapper broadcast his apology during an appearance on Shannon Sharpe’s Club Shay Shay on Wednesday (Oct. 1), chalking it up to his words being “misconstrued” and saying that he was high at the time.

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“Steph Curry, Ayesha Curry — boy, my wife done cussed me out,” Mike admitted. “My oldest daughter called me. My youngest daughter called me. … Homeboys that have played in the NBA called me.”

Killer Mike continued: “And I realized that maybe I shouldn’t smoke and get on Instagram. So let me say this, ’cause I appreciate you checking it; it shows you have a tremendous amount of respect for me. Mrs. Ayesha Curry and her husband Steph, I apologize for my statement being misconstrued.”

Mike’s comment stemmed from his reaction to content creator BooWoodz’s skit teasing Ayesha Curry, poking at her alleged thirst for attention to take the spotlight from her Hall-of-Fame hubby.

“She wants to be GloRilla or some sh–,” BooWoodz said in the clip posted in September. “Like we get it, bro. Just drop an an album or some sh–. Stop embarrassing this man, bro. This sh–‘s getting pathetic.”

Killer Mike had a laugh at the video and hopped into the comments, writing: “My n—a said she wanna go be Glo!!!” he wrote. “Man Steph doesn’t deserve the embarrassment frfr. God Bless him.”

Steph Curry got wind of Mike’s comments and he replied, defending his wife. “Naaaa not you Mike,” the Golden State Warriors superstar wrote, checking the rhymer. “I’m cool [staying] silent and letting these other clowns have [their] moment! And you’re the worst of them [BooWoodz]. But you’re better than that [Killer Mike]. Stay in your lane and let God keep blessing me like he is. We r good over here.”

Mike clearly realized he was in the wrong and continued to repeatedly apologize, as Shannon Sharpe ribbed him throughout the interview.

 “I was just stoned up, trying to make a joke,” the Run the Jewels rapper offered up as an excuse. “It wasn’t my damn business, like my wife said. So, I’m sorry, y’all.”

Watch the clip of Killer Mike’s apology below.

David Kaefer, the Spotify executive in charge of the company’s music and audio businesses, will leave the company at the end of October. The announcement was made on Wednesday (Oct. 1) through both an internal memo and a LinkedIn post by Kaefer.

Named to Billboard‘s 2025 Power Players list, Kaefer spent seven years at Spotify, most recently as global head of music and audiobook business. In that role, he led the company’s music licensing and partnerships and its growing audiobook business that launched in 2022. According to Kaefer’s LinkedIn post, after leaving Spotify, he plans to be an advisor and invest in tech, media and sustainability. 

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Charlie Hellman, currently Spotify’s vp/global head of music product, will succeed Kaefer as senior vp and global head of music. Hellman joined Spotify in 2011 and helped build some of the company’s first recommendation and social features. 

Separately, on Tuesday (Sept. 30), Spotify CEO Daniel Ek announced he would step down on Jan. 1, 2026, to be replaced by two co-CEOs: co-president/chief business officer Alex Norström and co-president/chief product and technology officer Gustav Söderström. The pair will report to Ek, who will transition to the role of executive chairman. They are expected to be named to the company’s board of directors.

Below, you can read the internal memo obtained by Billboard that was written by Norström about Kaefer’s departure.

Team,

I would like to take a moment to share some thoughts on the future of our Music team and its leadership.

It has been a pleasure to work with and learn from David Kaefer, particularly in his leadership of key music functions, including Editorial, Partnerships, and GTM, as well as his extensive experience navigating innovative industry deals. On a personal note, I’ve always valued his strategic saviness and unique blend of toughness and humor. From the moment that he shared his plans for a new, ideally West Coast-based adventure a few months ago, I’ve felt a deep sense of gratitude for his incredible run. David will remain with us until October 24th.

This brings me to our new head of Music vertical, Charlie Hellman. Charlie’s fifteen-year journey here is legendary; in addition to hiring and serving as a mentor to more successful Spotifers than I can count, he drove the creation of the US R&D team, Spotify for Artists, and so many of our music experiences from our very first radio feature to our expansion into music video. As we enter our next era of scale, we are centralizing all music functions under his leadership. Charlie’s proven ability to think strategically, advocate for both artists and Spotify’s role in growing Music, and collaborate effectively across the company and our industry make him the ideal leader for the Music organization of tomorrow.

Finally, this is about all of you. Music is and always will be the beating heart of Spotify. We are still in the early chapters of our story, and we’re setting our sights higher than ever. Our success rests on your work to deliver for artists, songwriters, and fans. Charlie joined when we were celebrating a then massive one million subscribers, and I can’t wait for the day when you’re telling a new hire that you remember when we hit our first billion.

Best,

Alex


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Following the news that Bad Bunny will headline the 2026 Super Bowl Halftime Show, a core member of Donald Trump’s administration has warned that United States Immigration and Customs Enforcement agents will be present at the game.

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In a Wednesday (Oct. 1) appearance on “The Benny Show,” Corey Lewandowski — the president’s 2016 and 2024 campaign manager who now advises the Department of Homeland Security — was asked whether ICE will be on the ground at Levi’s Stadium in Santa Clara, California, come Feb. 8, 2026.

“There is nowhere you can provide safe haven to people who are in this country illegally,” was Lewandowski’s response. “Not the Super Bowl and nowhere else. We will find you and apprehend you and put you in a detention facility and deport you.”

“Know that is a very real situation under this administration, which is contrary to how it used to be,” he continued.

The remarks come just three days after it was announced that Benito would be performing at the Big Game next year, six years after he made his debut on the Super Bowl stage during Jennifer Lopez and Shakira’s headlining show. The news was particularly attention-grabbing as the rapper had previously decided not to perform in the United States while on tour due to concerns that immigration officers might target his audiences — something he referenced at the time of the announcement.

“I’ve been thinking about it these days, and after discussing it with my team, I think I’ll do just one date in the United States,” Bad Bunny wrote on X on Sunday (Sept. 28).

As for Lewandowski’s personal opinions about Roc Nation’s pick for the 2026 showcase, the conservative consultant isn’t a fan. “It’s so shameful they’ve decided to pick somebody who seems to hate America so much to represent them at the Halftime Show,” he said on “The Benny Show.”

“We should be trying to be inclusive, not exclusive,” Lewandowski added. “There are plenty of great bands and entertainment people who could be playing at that show that would be bringing people together and not separating them.”

It’s unclear where Lewandowski may have gotten the notion that Bad Bunny — who is from Puerto Rico, an unincorporated territory of the U.S. — hates America. Even as he was explaining his reasons for not taking his Debí Tirar Más Fotos World Tour through the so-called Land of the Free in 2025-26, Benito specified in a September interview with I-D, “There were many reasons why I didn’t show up in the U.S., and none of them were out of hate.”

“I’ve performed there many times,” he continued at the time. “All of [the shows] have been successful. All of them have been magnificent. I’ve enjoyed connecting with Latinos who have been living in the U.S. … But there was the issue of, like, f–king ICE could be outside [my concert]. And it’s something that we were talking about and very concerned about.”

Doja Cat released her Vie album last week, and she played a round of F—k, Marry, Kill when it comes to her albums as part of her Interview magazine feature on Wednesday (Oct. 1).

“F—k, Marry, Kill: VieScarlet, and Planet Her,” Interview Mag‘s Ary Russell asked Doja.

The Grammy-winning artist ended up swapping Scarlet out for her 2018 project Amala before answering. “That’s not fair. You should have put Amala in there instead of Scarlet,” she replied. “Kill Amala. F—k Vie. Marry Planet Her.”

It seems she’s favoring her 2021 album, as Planet Her was filled with hits like “Kiss Me More,” “Need to Know,” “Woman” and “Get Into It.”

“Kiss Me More” features an assist from SZA and went on to notch both artists their first Grammy win in the best pop duo/group performance category, while “Woman and “Get Into It” cracked the Billboard Hot 100’s top 10.

“I wanted to kind of go outside of what I understood [or] what I knew as pop aesthetic or rap aesthetic. I wanted to quite literally travel outside of the planet,” Doja told MTV news of PH. “When it comes to the videos and choice of words and melodies and combinations musically, I wanted it to feel different. I wanted it to feel otherworldly.”

Vie serves as Doja’s fifth studio album and the LP arrived on Friday (Sept. 29) and the 15-track album features a lone reunion with SZA on “Take Me Dancing.”

“It’s fabulous to just be able to enjoy it with other people,” she said to Interview about the project finally being out. “Because I can be in my house on the couch listening to it, but it’s nothing like hearing other people be like, ‘Oh my god, I love that part.’ Or them knowing the lyrics even is so invigorating. I love when people know already. It’s amazing to hear people rap it back to me or sing it back to me.”

Doja will be hitting the road in support of the album for her Tour Ma Vie World Tour, which kicks off with legs in Australia and Asia in November before heading to South America in 2026.

The promoter of Rod Wave’s Last Lap tour is suing the R&B singer and rapper for allegedly holding onto $27 million worth of advances despite refusing to finish the 35-date trek.

Rod (Rodarius Marcell Green) faced the claims in a Monday (Sept. 29) federal court lawsuit from Grizzly Touring, a joint live events venture between AG Entertainment, Mammoth Touring and CTS Eventim. Grizzly partnered with Rod last year for a North American arena tour supporting his October 2024 album Last Lap, which debuted at No. 2 on the Billboard 200.

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The Last Lap tour was supposed to include 35 shows, and Grizzly allegedly advanced Rod $57 million to cover expenses like travel, lodging and production costs. But according to the lawsuit, Rod only completed 26 performances that earned $30 million against the guarantee, leaving $27 million in advances that he now won’t repay.

“Artist refuses to pay Grizzly a single penny of the more than $27 million he owes, and was required to pay in the first instance, and has instead chosen to spend his advance on private jets and lavish second homes,” wrote Grizzly’s lawyers from the firm Weil Gotshal & Manges.

Grizzly alleges that many Last Lap shows had to be canceled because Rod upped the scale of his tour production without warning, requiring more time to put up and take down his arena sets and making it impossible to play shows back-to-back as originally scheduled.

But the lawsuit says Rod is now unfairly blaming these canceled dates on Grizzly, citing a September Billboard interview in which the singer said his promoter messed up routing for the tour. Rod also said in the Billboard interview that he plans to launch a new tour through his own company, Mainstay Touring, in late 2025 — a breach of the exclusivity clause in his contract with Grizzly, per the lawsuit.

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Grizzly now wants a court order forcing Rod to repay his $27 million advance, plus additional financial damages for breach of contract. The promoter is also asking for an injunction blocking Rod from embarking on a self-promoted tour without Grizzly’s involvement.

“As a result of artist’s actions, Grizzly has suffered and will continue to suffer irreparable harm, including harm to its goodwill and business reputation,” reads the complaint. “Artist’s actions are a clear breach of Grizzly’s exclusive right to promote and market artist’s shows, which are uniquely popular.”

Reps for Rod did not immediately return a request for comment on Wednesday (Oct. 1). But the lawsuit attaches a Sept. 18 letter in which Rod’s attorney, David Rose of Pryor Cashman, denied that the singer breached any agreements with Grizzly.

Rose writes in this letter that the canceled Last Lap shows were “solely attributable” to Grizzly’s own errors, including “onerous and inexplicable routing and booking decisions” and failures to properly ship Rod’s touring equipment.

“As a result of Grizzly’s manifest breaches, the agreement and any exclusivity provisions contained in it are no longer in effect,” wrote Rose.


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Austin City Limits Music Festival launches its three-night broadcast event starting on Friday (Oct. 3) on Hulu. This year’s festival will take place over two weekends: Oct. 3-5 and Oct. 10-12 at Zilker Park in Austin, Texas.

Headliners include Hozier, Sabrina Carpenter, The Strokes, Doechii, John Summit and Doja Cat. Hulu’s ACL Fest coverage starts on Oct. 3, 4 and 5. Headlining performances take place at night.

If you’re not a Hulu subscriber, click below to launch your free 30-day trial to stream ACL Fest for free. The festival streams at no additional charge to subscribers and you can watch from anywhere (TV, computer, smart phone, etc). Hulu offers live access to stream music festivals such as ACL Fest, Bonnaroo and Lollapalooza.

Opening night of ACL Fest will be headlined by Hozier, the latter of which will stream on Hulu at 9:15 p.m. ET/8:15 p.m. CT.

Also included on Friday’s, Oct. 3 streaming schedule: Asleep at the Wheel, Good Neighbours, King Princess, Role Model, Jensen McCrae, The Favors, Empire of the Sun and others. Sabrina Carpenter, The Strokes and Doechii are scheduled to headline on Saturday, Oct. 4. Djo, Sammy Virji and others perform on Saturday, while Sunday’s lineup includes Feid, T-Pain, Mk.gee, Polo & Pan, Rainbow Kitten Surprise, Wet Leg, John Summit and Doja Cat. (Click here for ExpressVPN to learn how to stream ACL Fest internationally.)

Other performers expected to take the stage at ACL Fest 2025 include Japanese Breakfast, Car Seat Headrest, Magdalena Bay, Olivia Dean, Marina, Gigi Perez, MJ Lenderman, Phantogram, Passion Pit, The Dare, Ca7riel & Paco Amoroso, Panda Bear, Anderson East, Lucius and many more.

Catch all the fun live on Hulu here, or, if you want to be there in person, last-minute tickets are available on StubHub, Vivid Seats and other ticketing sites. Purchase tickets below.

The long-out-of-print self-titled album from Buckingham Nicks debuts at No. 3 on Top Album Sales with 30,000 copies sold in the United States in the week ending Sept. 25, according to Luminate. The set was originally released in 1973 before Lindsey Buckingham and Stevie Nicks joined Fleetwood Mac and is the only album from the pair as a duo.

Buckingham Nicks also arrives on Top Rock Albums, Indie Store Album Sales, Catalog Albums (No. 1 on each); Top Rock & Alternative Albums, Vinyl Albums (No. 2); and the Billboard 200 (No. 11).

Originally issued through Polydor, Buckingham Nicks has been out of circulation (though widely bootlegged) until its official remastered Rhino reissue on Sept. 19. The project also made its official debut on CD, streaming services and as a digital download through Rhino, alongside a number of vinyl variants.

Upon the album’s reissue, Buckingham and Nicks shared on their respective Instagram accounts: “We’re so happy this album is getting a second life. We hope you love it.”

With 30,000 sold, Buckingham Nicks tallies the biggest sales week in over a decade for any album by Buckingham, Nicks or Fleetwood Mac. The last time a set from any of those acts had a larger sales week was on the Top Album Sales chart dated Oct. 25, 2014, when Nicks’ 24 Karat Gold: Songs From the Vault, sold 33,000 copies in its opening week (No. 7).

Further, with 18,000 copies sold on vinyl, the album notches the largest sales week in the format in the modern era (since Luminate began electronically tracking sales in 1991) for any project by Buckingham, Nicks or Fleetwood Mac.

All products and services featured are independently chosen by editors. However, Billboard may receive a commission on orders placed through its retail links, and the retailer may receive certain auditable data for accounting purposes.

Pop supergroup *NSYNC is celebrating its 30th anniversary.

It’s been 30 years since the boy band consisting of Justin Timberlake, JC Chasez, Joey Fatone, Chris Kirkpatrick and Lance Bass was formed on Oct. 1 1995, and ShopBillboard is ready to celebrate. To commemorate the legacy that was, and still is, *NSYNC, we recommend both casual and die-hard fans of the band pick up this *NSYNC 30th Anniversary Celebration: We Want You Back! book available on Amazon.

The book was penned by journalist Selena Fragassi and currently retails for $14.48. A Kindle version is also available for $11.99 if you’d rather digitally flip through the fan-forward novel. The book is fully illustrated and is curated by a fan, for the fans.

*NSYNC's 30th Anniversary Biography: Buy Online

*NSYNC 30th Anniversary Celebration: We Want You Back!

$14.48 $24.99 42% off

Buy Now On Amazon

A book celebrating *NSYNC’s 30th anniversary.


The book begins where most fans did, with the group’s 1997 self-titled debut album spearheaded by the famed single “I Want You Back.” The group gained major star power from the release, following it up with their 2000’s work No Strings Attached, which became one of the fastest-selling albums in history with over 1 million copies sold in just one day.

From their success on the charts, we’re taken through their life on the road where the boy band completed five nationwide concert tours before going on hiatus in 2002. The book takes us through when *NSYNC reunited in 2023 after almost two decades apart, releasing their single “Better Place.” On the Billboard side, the track peaked at No. 25 on the Billboard Hot 100 chart, which was a tie for their highest Hot 100 debut with their first single, “I Want You Back” in 1998. This marked the group’s return to the Hot 100 for the first time in over 20 years.

For those curious, these days, *NSYNC is focused on solo activities but has come together for special appearances here and there. If reading isn’t your thing, we won’t judge, Amazon also features a bunch of official *NSYNC merch that you can shop right now. We’ve picked out a few of our favorites, from hoodies to tank tops, that you can shop below.

Shop our official Amazon *NSYNC merch picks here.

*NSYNC's 30th Anniversary Biography: Buy Online

*NSYNC Official Name Stack T-Shirt

A red t-shirt spelling out all the *NSYNC member’s names.


*NSYNC's 30th Anniversary Biography: Buy Online

*NSYNC Official No Strings Attached Raglan Baseball Tee

A black and white long-sleeve baseball tee with *NSYNC’s No Strings Attached album art on it.


*NSYNC's 30th Anniversary Biography: Buy Online

*NSYNC Official Retro Neon Logo Tank Top

A black tank top with the *NSYNC members on the front in a colorful graphic.


*NSYNC's 30th Anniversary Biography: Buy Online

*NSYNC Official Gonna Be Me Pullover Hoodie

A blue hoodie with *NSYNC’s No Strings Attached album art on it.


*NSYNC's 30th Anniversary Biography: Buy Online

*NSYNC Official Right Through You V-Neck T-Shirt

A blue v-neck t-shirt with an *NSYNC graphic on the front.