It’s a great week for mixtape Weezy fans. Lil Wayne’s classic Da Drought series, as well as Dedication, landed on streaming services for the first time on Tuesday (Aug. 5) when the projects became available on Apple Music.
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The three installments of Da Drought arrived in 2003, 2004 and 2007, respectively, while the DJ Drama-helmed Dedication series kicked off in 2005.
About two decades later, fans were ecstatic to see the classic mixtapes pop up on streaming services earlier this week without any warning or announcement from Weezy himself. It’s unclear exactly if or when the projects will land on other DSPs such as Spotify. (Billboard has reached out to the rapper for comment.)
With the projects’ arrival on Apple Music, Weezy listeners are now able to indulge in the nostalgia of one of the most dominant mixtape runs the rap game’s ever seen, and younger fans are introduced to an era that can get overlooked in the digital streaming era.
It’s not the first time the New Orleans legend has brought his mixtape catalog to streaming, as projects such as No Ceilings and Sorry 4 the Wait have also found their way to DSPs.
Weezy is currently busy on the road for his Tha Carter VI Tour with Tyga, which has a show Wednesday night (Aug. 6) in Massachusetts and then returns to New York for three concerts across the Empire State.
Lil Wayne delivered his Tha Carter VI album in June, which debuted at No. 2 on the Billboard 200 with 108,000 album-equivalent units. He celebrated release day (June 6) with his first-ever headlining show at Madison Square Garden.
https://i0.wp.com/neztelinc.com/wp-content/uploads/2020/10/station.nez_png.png?fit=943%2C511&ssl=1511943Yvetohttps://neztelinc.com/wp-content/uploads/2020/10/nez_png.pngYveto2025-08-06 15:52:292025-08-06 15:52:29Lil Wayne’s ‘Da Drought’ Series & ‘Dedication’ Mixtape Are Finally on Streaming Services
Taylor Swift didn’t follow any pre-existing manual for success on her road to superstardom. But now — thanks to her — there is such a roadmap, with former NASA engineer Sinéad O’Sullivan’s new book Good Ideas and Power Moves exploring how anyone can learn from the way the musician has strategically built her career from the ground up.
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Arriving via Penguin Random House on Sept. 9, Good Ideas and Power Moves: Ten Lessons for Success From Taylor Swift is a critical analysis of the smartest ways Swift has navigated her way through the music business. The writer also has an MBA from Harvard Business School, where she served as the head of the HBS Institute for Strategy.
“Taylor Swift’s genius is not limited to her singing and songcraft,” reads a description of the book. “As the founder of her own multibillion-dollar enterprise, she has higher returns than 99.9% of hedge funds and has built a stronger global corporation than nearly every other American conglomerate CEO. She is the only person that the U.S. Federal Reserve and European Central Bank track with precision. She has a larger impact on the economy than most economists that have ever lived and has done more for U.S. antitrust law than any sitting member of Congress. There is a lot to learn from Taylor Swift.”
Among the lessons O’Sullivan writes about with respect to the 14-time Grammy winner are how to build a world, not a product — such as the way “Taylor created the fan-centered Swiftverse that fosters community, belonging and off-the-charts engagement” — as well as the importance of not just playing the game, but rewriting the rules for yourself. For the latter, the author cites how Swift re-recorded four of her first six albums in an effort to reclaim control of her masters before purchasing them back this past May.
“Taylor’s story isn’t one of overnight success or unattainable genius,” O’Sullivan writes, according to the Washington Examiner. “It’s a story of deliberate choices, relentless hard work and an unwavering belief in the power of having agency, and of believing in herself enough to use that agency. She has shown that success, no matter how outsize, is within reach for those who are willing to take risks, learn from setbacks, and stay true to their goals.”
The book comes as Swift is taking some time away from the spotlight following a historic run of music releases and performances over the past couple of years. Last year, she released The Tortured Poets Department, which spent 17 weeks at No. 1 on the Billboard 200 — the third most of any album ever — and closed out her global Eras Tour, which raked in more than $2 billion to become the highest grossing trek in history.
With so much success on the pop star’s rap sheet, it’s no wonder why so many authors have penned books about her. O’Sullivan’s work follows countless other books on Swift’s business moves, songwriting, style choices and everything else in between.
https://i0.wp.com/neztelinc.com/wp-content/uploads/2020/10/station.nez_png.png?fit=943%2C511&ssl=1511943Yvetohttps://neztelinc.com/wp-content/uploads/2020/10/nez_png.pngYveto2025-08-06 15:33:202025-08-06 15:33:20How Did Taylor Swift Really Become a Superstar? NASA Engineer Explains Her Success in New Book
Louie Vega has lived every era of dance music. His earliest clubbing experiences were at New York City’s mythological Paradise Garage and as he got deeper into the scene (foregoing aviation school to focus on DJing), he ultimately created a number of projects and tracks that came to define and expand house music and the dance world at large.
But it would a mistake to view Vega through an exclusively retrospective lens. As busy and inspired as ever, the artist — still based in his native New York City — is pumping out new music under his own name, with his band Elements of Life and via collabs with fellow pillars like Kenny Dope, with whom Vega is part of the revered Masters at Work duo, and Moodymann. (The newest track with Dope, “The Bottle” dropped last week, while the Moodymann single “Seven Mile” was released in May.)
Vega is also currently busy at work with Elements of Life, his longstanding live outfit that includes his wife Anané and a sprawling collection of instrumentalists. The group is working on a new studio album set for release next spring, with a new Masters at Work project also set for release in summer 2026.
In the meantime, Vega is spending most of his summer touring Europe and playing in Ibiza under his own name and as The Ritual, the project he plays in alongside his wife. Chatting with Billboard over Zoom just before embarking on these adventures, Vega is relaxed, warm and talkative, seemingly as excited about everything he’s doing now as he is about everything he’s already done.
Here, he discusses growing up in a musical family, creating timeless hits and why artists should always own their masters.
1. Where in the world are you right now, and what is the setting like?
I’m in New York City. It’s a beautiful day, and it happens to be my birthday. I’m about to embark on my European/living in Ibiza tour, so I’m just home the day before.
2. What are your birthday plans?
My wife and my son are taking me out to lunch. My mother, who is 90, happens to be here too. We had a big show last week with the band, so she surprised me, which was really wonderful. She’s been here all week, so it’s a real family day.
3. Let’s go back to the early family days. What was the first piece of music you bought for yourself, and what was the medium?
The first piece of music was probably a seven inch or 45. I remember records like Booker T. & the M.G.s, Donna Summer‘s “Love to Love You Baby.” I bought those as a child. Donna Summer came out when I was 10 or 11, but Booker T was earlier, so I would say it was the early ’70s. I was maybe seven years old. At that time my sisters were teenagers, so they brought music home. Then I found this record store down the block, and that’s where it all started, going to that little record store. Once I started buying records there, I just kept going back every time I got my allowance.
4. What did your parents do for a living when you were a kid?
My mother worked in a factory. She did accounting, and my dad worked for a delivery service with his van. He used to deliver pieces of equipment and things to different companies. He was in the courier service. But my dad was a sax player, so on the side he was in Latin jazz bands, and he played jazz at home. My mother’s younger brother is a famous singer, Héctor Lavoe. So that music, a lot of the street music and salsa music was brought home. And then my sisters were into disco.
5. What did your parents think of your career and what you do for a living?
When you start doing it they don’t take it seriously; they don’t see it as a real job. It was like “Does it have any benefits?” I was about to go to college because I wanted to be a pilot. I was going to go to a school called Embry-Riddle Aeronautical University in Melbourne, Florida. Everything was ready to go. I was already five years into DJing, and something told me there was something special about it. I really loved it, and I felt I could make something out of it.
My family was like, “Well, okay.” But as I started doing it and growing, they saw me playing for lots of people. I invited them to the studio where I was making these records. Then they said, “OK, this is the real deal, and he’s consistent and things are happening.” They started believing it was something that had a future.
6. What was the first non-gear thing you bought for yourself when you started making money as an artist?
A car. When I graduated from high school, my mom got me a car, a white Cutlass Supreme. Then later on when I started doing my thing, we’re talking ’86 or something like that, I bought myself a car, a Pathfinder. It felt like I’d achieved something when I got my own car.
7. If you had to recommend one album for someone looking to get into dance music, what album would you give them?
I would say Gamble & Huff, the Philadelphia International double album that has everybody on there, from Teddy Pendergrass to The Intruders. It’s just a great album. If it was house music, I would say Lil Louis & The World’s From the Mind of Lil Louis. To me, Lil Louis made one of the greatest albums of all time in house music. He was one of the early ones who made an album that stood the test of time. To this day it’s one of my favorite albums that comes from the world of house.
It was really fast. That song happened in like, an hour and a half, two hours. I was working with an up-and-coming producer at that time, and he had a little studio. I brought my drum machine and a couple of floppy disks from the studio from when we were doing a lot of Masters At Work sessions. I used a DX7 keyboard on that record.
It was just a vibe. Barbara Tucker had thrown out so many ad libs, and when I was in the studio I came up with the track. It was the groove you hear, all coming from that one keyboard. I sampled and chopped up her voice saying, “Deep inside, deep, deep down inside. All we need is love” and created this infectious groove that became an anthem. I knew it was big when I was playing it in the clubs in the ’90s, then it started making noise around the world, but I didn’t expect it to go through all the generations that it has. I never knew it was going to last over 30 years. I was blown away by all that.
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9. “Free” by Ultra Naté and Mood II Swing is also on the list. You debuted that song at Winter Music Conference 1997, right?
Mood II Swing were two producers that Masters at Work, Kenny and I, took under our wing in the ’90s. They were in the studio with us a lot. Next thing you know, they started making records, and I was playing all their records and breaking their music. They brought the record to me, and I was like, “Wow, this is great.” They gave me the test pressings. Miami was coming up, and at that time everybody from the industry, and especially in England, would come to Miami. All the major labels were signing music.
We used to do a night called the Magic Sessions that was produced by [label executive] Leslie Doyle. It was Tony Humphries, myself, Todd Terry, Kenny Dope and Tedd Patterson. There were always four DJs playing… As soon as I play the record that night, it starts getting a reaction. I’m was like, “Oh, wow. Okay.” By the time it got to the second chorus, the whole crowd was singing the hook. We were like, “This record is a hit.” I think I played it four or five times that night… The next thing you know it became a huge anthem, and a pop hit in England.
10. You won a Grammy in 2006 for your remix of Curtis Mayfield’s “Superfly.” Did that accomplishment change your career in any way?
I did not expect to be nominated, and I definitely didn’t expect to win. When they said my name, and then “the winner is,” I was like, “What?” It was really emotional… Having a Grammy, people see you a bit differently, because your music was recognized by your peers and a lot of the industry… They see that you have the chops to have music that can make it.
11. What do you remember about the ceremony?
I remember them saying my name and looking at my wife. She was in tears. She was so excited. It was a beautiful moment. I actually dedicated the award to my uncle, Héctor Levoe, in my speech. After, I started getting so many calls from people who were so proud, because it was a huge achievement, and not only for me, but for the industry and for what I represent. Everybody knows I’m hardcore into what I do and that I have super passion and love uplifting people. People around the world were touched by it.
12. You’ve obviously seen many eras of dance music culture and club culture. What are the biggest differences between now and 25 years ago?
Social media. We didn’t have any of that before. Everything was manual. If you wanted to promote a club, you had to have promoters go out in the streets with flyers. Now you hit a button, that flyer goes out and you can sell tickets. It has its advantages and disadvantages. My thing is just using it in a smart way and adapting to it the way you feel comfortable. I have a deep connection with my fans around the world, and now I can send something out and they all get it. Before, you had to tour. It creates the connection with your people.
13. Your wife is so integrated into your work given that she’s a member of Elements of Life. What’s it like working so closely together?
There’s an incredible understanding, because to be with the same person for 28 years — my wife has put up with a lot with me, and she raised our 25-year-old son. She has her career. I mean, she’s a powerful woman. To me, having somebody by your side like that is the important thing in the world. That’s what’s kept me strong and doing what I do. And of course my love and passion for music. I work a lot on music, but it’s because I love it, not because I’ve got to go make the buck. I think I’m a pretty good example for anybody out there of: If you want longevity, look at me.
14. What’s your favorite nightclub ever, past or present?
I was lucky enough to go to the Paradise Garage. That will always be my favorite club, because I went there as a kid. I didn’t play there, but it’s where I had the dream to do this DJ stuff. That sound system and that whole feeling there was incredible.
15. Can you pinpoint the proudest moments of your career so far?
The Super Bowl was one big one. In 2007 I was approached by the creator of Cirque du Soleil, Guy Laliberté. We were friends at that time, too. He loved Elements of Life, and he wanted us to write a song, and my wife Anané, who’s part of Elements of Life, to sing lead on it. I reached out to my friends Blaze — Josh Milan and Kevin Hedge — and they wrote these beautiful lyrics. A director of one of the Cirque shows was sent, and they told me exactly how they wanted it, and I put it all together with my crew.
Then they said, “We want you to perform it at the Super Bowl.” So we went down to Dolphin Stadium [in Miami.] It was a surreal experience to see how they do the changeovers. Billy Joel sang the national anthem. Prince played halftime, and Gloria Estefan introduced us. It couldn’t be better than that. It was a beautiful experience, and I will never forget it.
16. What is the best business decision you’ve ever made?
Owning my own masters. We knew from the beginning that we always wanted to hold on to our stuff. There are certain projects we don’t have, but all the stuff on Masters at Work, the Vega records, we own. Obviously the records we made with Strictly Rhythm, we share those masters, which is cool.
The Little Louis Vega and Mark Anthony album is on Atlantic. That’s not ours. Nuyorican Soul is not ours. I wish we owned it. We want to buy that back. The first Masters at Work album is not ours. I think that was the lesson. After that, we said “no more,” and we own all our stuff. The big bulk of our publishing we own, too. Those assets are very important now. There’s so many people who want to buy those kind of things. They’re calling us all the time.
17. Would you consider selling?
No. I’m leaving that to my son. Everything I have is going be for my wife and my son if I’m not around anymore. My son will decide what he wants to do with it.
18. Who has been your greatest mentor, and what’s the best advice they’ve given you?
I’ve had several, because I have such a long career. One was Tommy LiPuma, a great producer who produced everybody from Miles Davis to Barbra Streisand. When we signed Nuyorican Soul to Giant Step/GRP, which is part of Universal, Tommy LiPuma was the head of GRP, and we got to meet him. He gave me a lot of good advice on recording, on working with artists. And Tito Puente was another mentor.
19. What advice did Tito Puente give you?
Tito Puente taught me how to lead a band. I also got that from my father, watching him counting off his band and being with his band way back in the day. But [I learned it] especially from Tito Puente. I was on a jazz festival on a cruise ship once, and Tito Puente was one of the headliners. He was like, “Louis, I’ll be right back. Count off the band.” He put me on the spot. I thought about my father counting off, because he used to do that. And I just went, “1, 2 – 1, 2, 3” and the feeling of that 10-person band, the music coming out so powerfully like that, it just went inside of me. I was like, “Wow. Okay, I see.”
20. What’s one piece of advice you would give to your younger self?
Stay humble. And I wish I would have stayed with piano longer… I think learning an instrument is important, whether it’s guitar or piano or what have you. Even though everything is computerized and all that kind of stuff, you still need some of that in your ear. And learn the business side of things when you’re young. Everybody gets excited and then you sign a piece of paper, and the next thing you know somebody else owns it, and it’s stuck like that forever. I think a lot of young people now are more knowledgeable and learning faster with the internet, but on the business side at least learn the basics, and get a good lawyer.
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All products and services featured are independently chosen by editors. However, Billboard may receive a commission on orders placed through its retail links, and the retailer may receive certain auditable data for accounting purposes.
For those looking to stay hydrated all summer long, there are a plethora of Stanley cup deals worth shopping at major retailers. Shop the brand’s most popular bottles at almost 50% off, including the Quencher H2.0 tumbler, the AeroLight Vacuum water bottle and others for as low as $19. With price cuts across the board, shop the Stanley cup sale quickly, as products will most likely sell out fast.
Stanley has become one of the most sought-after water bottle brands thanks to its many celebrity and musician co-signs and partnerships including with Tyla, Olivia Rodrigo, Lainey Wilson, Lionel Messi and LoveShack Fancy. More recently, the brand announced a highly anticipated collaboration with Post Malone that’s dropping in June. In terms of products, the Stanley 1913 x Post Malone limited-edition collection is still very much under wraps, but we do know that the release will feature beloved products across the brand’s popular Hydration, Bar and Originals categories.
The brand’s Quencher H2.0 (see below) has become a fan-favorite bestseller on Amazon, and is currently available for as low as $27. Other popular must-have items from the Stanely sale include the ProTour Flip Straw Tumbler, which is a whopping 46% off, an AeroLight Vacuum water bottle on sale for $24, the thermal bottle for only $50 and a stacking pint glass for a super affordable $15.
With summer months ahead, lets keep you hydrated without breaking the bank. Shop the best Stanley Cup deals online right now below before the products sell out.
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The U.S. government is imposing harsh sanctions on Mexican rapper El Makabelico over allegations that his concert revenue and streaming royalties are being used to support a violent drug cartel.
Makabelico (Ricardo Hernandez Medrano), whose songs been played hundreds of millions of times on Spotify, is a “narco-rapper” and a “prominent associate” of Cartel del Noreste, one of Mexico’s “most violent drug trafficking organizations,” the Treasury Department says.
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“Hernandez’s concerts and events are used to launder money on behalf of the organization, with 50 percent of his royalties from streaming platforms going directly to the group,” Treasury’s Office of Foreign Assets Control said in a Wednesday release announcing the sanctions.
The violent cartel “depends on these alternative revenue streams and money laundering methods” for “diversifying their income” beyond more direct criminal activities like drug trafficking and human smuggling, OFAC wrote.
The sanctions designation will impose strict restrictions on Makabelico, including blocking his assets in the U.S. and barring any U.S. residents or companies from doing business with him. A rep for the artist could not immediately be located for comment.
Makabelico, who has more than 1 million followers on Instagram and 2.7 million subscribers on YouTube, appears to have been signed to Del Records, a top record company for regional Mexican music. Del sells his merchandise on its website, is listed as his label in online song credits, and is linked on his Instagram profile.
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Del Records did not immediately return a request for comment on Wednesday.
The new sanctions come months after Del Records CEO Ángel Del Villar was convicted on federal charges of doing business with Jesus Pérez Alvear, a concert promoter linked to Mexican drug cartels. Prosecutors alleged that Del Villar repeatedly arranged concerts with Pérez Alvear despite knowing that he was already under similar OFAC sanctions as those imposed Wednesday on Makabelico.
Del Villar faces sentencing on those convictions next week, with prosecutors seeking more than six years in prison, three years supervised release, and a $300,000 fine.
All products and services featured are independently chosen by editors. However, Billboard may receive a commission on orders placed through its retail links, and the retailer may receive certain auditable data for accounting purposes.
Living in modern times, we spend a majority of our time staring at screens — working on a laptop from home, scrolling through TikTok on a smartphone, watching YouTube on a tablet or playing video games on a computer desktop.
Staring a screen for long periods of time could cause eye strain, fatigue, blurred vision, headaches, dry eyes or sleep loss because of blue light that’s emitted from laptops, smartphones and other devices with displays. In some cases, too much blue light can cause eye disease.
These special glasses don’t require a prescription, and act like a pair of sunglasses — but for computer screens. A good pair can also help reduce eye strain and fatigue, and may also improve your overall health and sleep quality.
And if you’re an Amazon Prime member, you can order now and get a pair of blue light glasses delivered to your home in less than two days thanks to Prime Delivery.
Not a member? Sign up for a 30-day free trial to take advantage of all that Amazon Prime has to offer, including access to Prime Video, Prime Gaming and Amazon Music; fast free shipping in less than two days; in-store discounts at Whole Foods Market; access to exclusive shopping events — such as Prime Day and Black Friday — and more.
Read on to find our picks for the best blue-light-blocking glasses.
Not only do these unisex blue light glasses look smart, but you’ll also look smart when using them while working on a laptop. This pair offers blue light, fluorescent lights and glare reduction, as well as reduce eye strain.
The Setex Blue Light Blocking Eyeglasses blocks UV rays, as well as blue light, from videos, TVs, phones, laptops or fluorescent lights with ease. Using these glasses is one of the best ways to prevent eye strain when working on a laptop or gaming all day, while improving your quality of sleep.
These blue-light-blocking glasses are great for fans of the video game and Amazon original series, Fallout. This pair comes with Vault 33-branded glasses, a metal collector’s case, a microfiber cloth and a pouch.
This pair of blue light glasses are ideal for enhanced colors when using a laptop or smartphone; they can help reduce blue light for a better night’s sleep.
These glasses offer blue light and UV protection, while their wrap-around design for additional security on faces is ideal for gamers — especially during intense battles and gameplay.
While blue light glasses serve an important function to protect your eyes, a good pair could also be stylish and graceful, like the Fonhcoo Blue Light Glasses.
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An attorney for disgraced hip-hop mogul Sean “Diddy” Combs has confirmed that his team has reached out to the White House about a potential pardon. Combs was convicted of two felony counts of transportation to engage in prostitution last month and remains behind bars as he awaits an Oct. 3 sentencing date that could send him to prison for up to two decades.
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“It’s my understanding that we’ve reached out and had conversations in reference to a pardon,” lawyer Nicole Westmoreland told CNN without offering any additional details on who Combs’ team has engaged with and what the prospects are of Trump offering up a reprieve for the former rap powerhouse whose career and once sprawling empire have melted down in the wake of his Sept. 2024 arrest in New York on a grand jury indictment.
That finding accused Diddy, 55, of operating a criminal enterprise that engaged or tried to engage in sex trafficking, forced labor, drug offenses, kidnapping and arson, among other claims; after a trial earlier this year, Combs was convicted on two federal prostitution-related charges while being acquitted on more serious sex trafficking and racketeering counts.
Trump has already issued a series of controversial pardons during his second presidency, including for reality TV stars Todd and Julie Chrisley, the more than 1,500 Jan. 6 rioters who stormed the Capitol, former chief strategist Steve Bannon and former Illinois Gov. Rod Blagojevich, among others. In addition, Trump has also issued pardons or commutations for a number of hip-hop figures including NBA YoungBoy, Death Row Records co-founder Michael “Harry-O” Harris, and Lil Wayne and Kodak Black (the latter two at the end of his first term).
Speaking to Newsmax last week, Trump suggested he was considering a pardon of his one-time friend Combs, maybe. “Well, he was essentially half-innocent… I was very friendly with him, I got along with him great and he seemed like a nice guy. I didn’t know him well. But when I ran for office, he was very hostile,” Trump said, with the latter show of disloyalty via some “not so nice” comments about the commander in chief a possible deal-breaker.
Asked to clarify if Combs’ alleged hostility — it’s unclear what specifically Trump is referring to — would potentially scuttle a pardon, Trump said it would definitely make it “more difficult to do.” Asked to clarify, Trump agreed that it was “more likely a no” for Combs.
Trump and Combs were often pictured together at parties and public events before the former reality star became president. But Diddy appeared to distance himself from his former friend in 2017 when he told the Daily Beast that he did not “really give a f–k about Trump.” After Trump lost to President Joe Biden in 2020, Combs told Charlamagne Tha God that “white men like Trump need to be banished… the number one priority it to get Trump out of office.”
As for how Combs’ teams was feeling about his pardon chances after Trump’s comments, Westmoreland said this week that her client is “a very hopeful person, and I believe that he remains hopeful.” But when contacted by CNN, a White House official said they would not “comment on the existence or nonexistence of any clemency request.”
One of Trump’s most ardent conservative supporters, former Fox News host Megyn Kelly, lashed out last month over the initial reports about a possible Diddy pardon, vehemently advocating against one. “He doesn’t deserve it,” she wrote on X. “He’s a Trump hater. He’s a woman abuser. MAGA is already upset over elites seeming to cover for each other. This would not help. GOP struggling w/young female voters, most of whom will HATE a Diddy pardon.”
Diddy remains locked up in jail pending his sentencing in October after a New York judge denied him bail for a fifth time this week despite the Bad Boy Records founder’s team offering to put up a $50 million bond for his release.
Watch CNN’s report on the pardon speculation below.
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Eminem hits the big screen again this week — but not as the star, or the sole star, of the movie.
Stans, directed by Steven Leckart (The Day Sports Stood Still, Challenger: The Final Flight) and produced by Eminem, his manager Paul Rosenberg, Antoine Fuqua and others, is a documentary about Marshall Mathers’ career and life but using his fans — aka Stans, based on his 2000 hit “Stan” about a follower whose obsession goes tragically wrong — as the vehicle for their narrative. The twenty fans, chosen from a social media solicitation that netted about 9,000 responses, talk in earnest depth about the ways in which Eminem’s music and story has impacted and even mirrored their lives, and the insights and inspirations they’ve drawn from it.
Eminem and his story are certainly the throughline, accompanied by a dizzying array of archival footage dating back to his childhood and early rap battles at Detroit’s Hip Hop Shop. He also sat for a revealing and heartfelt interview with Leckart that’s spaced throughout Stans‘ hour and 43 minutes, with additional commentary from friends and associates such as Dr. Dre, Jimmy Iovine, Ed Sheeran, Adam Sandler, former MTV TRL host Carson Daly, LL COOL J, “Stan” collaborator Dido and Eminem biographer Anthony Bozza.
But the fans’ interviews are equally and even at times more compelling, including a trans person who took the name Marshall and another fan, Kripa, who reads a devastatingly heartbreaking letter she wrote but never sent about how the song “Mockingird” saved her life. We also meet Nikki from Scotland who set a Guinness World Record for having the most tattoos of a single personality and got married at Detroit’s Saint Andrew’s Hall, where Eminem performed early in his career. A first among equals, meanwhile, is Zolt Shady from Paris, who bears such a remarkable resemblance to Eminem that he’s often mistaken for him in public. He’s also the only one of the interviewed Stans to have met Eminem, another of the film’s most affecting moments.
A love letter to them and to the wider universe of Eminem fans, Stans screens on Wednesday (Aug. 6) night with a Q&A on the Rooftop at Pier 17 in New York and then opens Thursday at AMC theaters nationwide. Trafalgar is handling worldwide distribution, and additional plans for the film are slated to be announced very soon.
In preparation for its release, Rosenberg and Leckart hopped on a Zoom with Billboard to discuss the project.
So how did Stans come about?
Rosenberg: Marshall had been approached and still is approached on a constant basis about the idea of making a documentary on his career, and he’s always seen that as something that people do when they’re at the end of their career and are looking back, or it’s something that people do about a famous person when they’re no longer here to tell their story. He just didn’t see himself at someone who’s at that point of his career; he continues to make music, he continues to be relevant and working and wasn’t interested in that traditional, look-back documentary idea. So we’ve turned down a million things.
The challenge was to come up with something that would give him the opportunity to do something that was unique and compelling and different than other people had done. Because of the song “Stan” and the natural connection to him and his observance of fanatical fandom, the thought came to my mind, what about if we turned the camera around on the fans and captured some of their stories, and if we do that we can see if it’s interesting enough and we can get enough stories to maybe create the film that way.
What was the timetable of this?
Rosenberg: Believe it or not, around 12 years ago. When we first started it was very DIY and we took some people we had been working with on behind-the-scenes footage and brought some people out with us on the road and had them film some of his fans and interview them and get some of their stories. There was a group of people that, because of them just continually showing up and us getting to know them, we thought they were interesting — in particular the guy Zolt Shady, who’s somebody we’ve known for many years and I always thought he had an interesting story to tell and is frankly quite a character. So we started with him and a few other people and put together a sizzle reel and had it in our back pocket. We just kept putting it on the back burner and pushed it to the side until we found a window to really dive into it. When we decided we were ready to actually turn this into a film and a full production we reached out to our networks…and we were introduced to Steven through Antoine, who we had a relationship with dating back to Southpaw.
Steven, what did you think as this dropped in your lap?
Leckart: “Stan” is one of the most unconventional and iconic songs ever written, so to figure out how to look at this world through an unconventional film was an incredible opportunity to do something different. I was incredibly excited; having grown up on hip-hop in the ’80s and ’90s, I was part of the generation that discovered Marshall on MTV. I loved how ridiculous he was. I loved his sense of humor. I loved how dark “Stan” was. I was along for the ride. He felt strongly, as we talked, that if we could bring other fans along for the ride and use archival (footage) to take them back in time they would also fall in love with this guy and see the depth in him… (laughs) This is a long way of saying, “Pinch me, what a great opportunity.”
This is still a film about Eminem, albeit with the slightly tilted view of the Stans’ perspective. How did you balance the approach?
Rosenberg: That was something we paid particular attention to when we talked to Marshall. We certainly didn’t want him to just talk about his career and “How did you feel when this happened? How did you feel when that happened?” His interview with Steven, I think, is so unique because of the things Steven focused on. And we allowed the fans to tell parts of Marshall’s story through his music and how they related to it. There’s certainly many parts of his life and career we did not cover; it covers the beats necessary to tell the story of this film, but there’s a lot more for us to go over and talk about when the time and the opportunity is right.
Steven, what was your approach for the interview?
Leckart: I think from the moment Paul introduced us and I got to talking to him, which was before we hired anybody to work on the movie, we sat down and chatted and there was a nice rapport. He was really present, and I was struck by that. Going into the interview, I don’t write questions; I have an idea of what I’d like the conversation to be. I just was really struck by how he could ride this tone of being very funny, sharp, witty, quick and then on a dime get totally sincere and straightforward. To me what you see in the film is what you get from him, in my opinion. I can’t speak to other people’s experiences.
Where did the Stans come from?
Leckart: There were a handful we knew existed, and Paul had the idea of what if put something online; that’s the way we were really going to be able to get the fan base. So we built an online questionnaire that asked a lot of questions that go beyond “How long have you been a fan?” but really into things like, “Have you ever written him a letter? What did you say in the letter? How do you identify with them?” Then we asked everybody for a 60-second video. Within three or four months we had 9,000 submissions from all over the globe, and from that we looked for people who would be surprising but felt very sincere and very deep in their love of Marshall. We looked for people who had a spark. I’m proud of the people we ended featuring.
We get to see Zolt finally meeting Eminem in the film, and most of your other Stans professed a desire to do the same. Have they gotten to?
Rosenberg: They have not. It’s funny because the first time Marshall saw a cut of the film one of the first things he said was, “I feel like I need to meet these people.” Part of the journey of the film and some of the tension, I think, that’s built in the film was this question of, “Are they going to get to meet him?” and “What’s that going to be like?” We felt like that was going to be too obvious, right? The mystery behind Marshall and the idea that people create this image of him in their heads is something we didn’t necessarily want to destroy in the film. So certainly that wasn’t part of the movie. It hasn’t happened, really, since. It could happen at some point, but there’s not a specific plan at this time.
What do you think Marshall learned about anything — his music, the fans, the way they see him — from the film?
Rosenberg: I don’t know that there’s anything he learned that he didn’t know, generally, but I think that what was most striking for him and for myself was just how deep and emotionally connected people are through his music, in different ways. They’re all telling different stories in different ways that the music impacted them, from dealing with addiction to mental health issues to coping with loss. I just think seeing that all in one place — certainly for me, and I think him too — was overwhelming because you don’t really have the opportunity to think about it and realize the depth that people have in the connection through his music.
What surprised you as you were making the film?
Leckart: I guess the story you see in the film about his experience going to the mall, just with his kid (and being mobbed), right when he became famous. When he became famous I was in my late teens, a college student; I don’t know if I knew what he was going through as a young parent. Now that I’m one I made me have a lot of deep empathy for him and what he went through.
Rosenberg: It wasn’t what (the Stans) said, but it’s how they said it…finding out how they related to his music in different ways. It was surprising there were that many different stories that we were able to find and how deep it got and how emotional it was.
Was there anything in the film that you could not have anticipated being part of it?
Leckart: There is. It’s something so personal to him it would have been inappropriate for me to make the call, creatively. It’s a song that plays during the moment after Proof’s passed and we’re seeing all the photographs and everything. I originally used score (music) with all the lyrics coming up on the screen ’cause he’s written so many songs about Proof, and the very last lyrics are from “Arose” (from 2017’s Revival). It’s a powerful moment. It’s very personal. When (Eminem) saw an earlier cut of the film he felt strong that “Arose” should play over the whole sequence and had exact bars he wanted to play. That was the note: “I would like this song, and this specific spot in the song.” That’s an example of how collaborative he was.
What was the holy grail finds in terms of footage?
Leckart: The list is long; this is a very dense and layered film that fans are going to freeze-frame and see stuff and spot stuff. We found the original reels from the “Stan” music video, shot on actual films. One of the producers found them and brought them out of the archives at Interscope. There were pieces and parts that you never saw in the music video. This is a very dense and layered film that fans are going to freeze-frame.
Rosenberg: That was very surprising for me, ’cause I didn’t know those reels existed. Through the years and throughout time people keep uncovering more and more footage from the battles at the Hip Hop Shop. That always blows my mind.
As Stans rolls out, what’s next for Eminem? As if you’ll tell me.
Rosenberg: (laughs) Marshall is a creative being. He’s constantly in the studio; his 9 to 5 has become going to the studio in the morning, is typically home for dinner, Monday through Friday. He’s creating whether he’s writing or making beats or messing around with stuff. He’s always making something. You can expect that to continue, and when he gets to a place where he feels like he’s got a body of work he’ll release an album. He’s working on stuff and there will be more music; I can’t say when because I’m not sure, but it’s coming.
https://i0.wp.com/neztelinc.com/wp-content/uploads/2020/10/station.nez_png.png?fit=943%2C511&ssl=1511943Yvetohttps://neztelinc.com/wp-content/uploads/2020/10/nez_png.pngYveto2025-08-06 15:12:162025-08-06 15:12:16‘Stans’ Director & Eminem’s Manager Break Down How the ‘Unconventional’ Documentary Was Made
Martell, the oldest of the great cognac houses is stepping into a new phase of cultural engagement with the announcement of three newly appointed Cultural Ambassadors: Adesope Olajide (Shopsydoo), Sheniece Charway, and Abdul Abdullah.
Martell has long championed freedom, audacity and excellence, and is continuing its cultural journey by shining a spotlight on the people and platforms shaping Afrobeats from within. The three cultural ambassadors are recognzed as cultural leaders across music, media, and storytelling. They have each played an instrumental role in shaping Afrobeats from the inside out, amplifying emerging voices, building platforms for expression, and influencing how the movement is seen and celebrated around the world. Meet Martell’s cultural ambassadors below!
Adesope Olajide (Shopsydoo), founder of The Afrobeats Podcast
A pioneering broadcaster, cultural commentator, and founder of The Afrobeats Podcast, Adesope Olajide (Shoopsydoo) has become one of the genre’s most vocal champions connecting artists to audiences and culture to community across continents.
“I’m excited by the new markets that the success of Afrobeats has opened up, such as Asia — Rema having sold out headline concerts in three cities in India; the Caribbean, with artists like Burna Boy, Davido and Wizkid heading in different countries; and Latin America, especially places like Brazil,” Olajide tells Billboard Africa. “My hope for the superstars of tomorrow is that they can further use Afrobeats as a bridge builder between other cultures & communities.”
Sheniece Charway, music executive and podcast host
Alex Rosu
A respected music executive and podcast host, Sheniece Charway brings sharp industry insight and a passion for artist empowerment. Her work has helped shape Black music narratives across the UK and Europe.
“The rise of Afrobeats and African music is a truly exhilarating moment,” Charway tells Billboard Africa. “It’s more than a trend; it’s a global cultural phenomenon. As someone who has watched this movement grow, both as an executive and personally as a part of my culture, it makes me so proud to be an African woman.
“We’re witnessing an unprecedented wave of superstars emerging from the continent, shattering old boundaries and commanding global stages,” she explains. “This isn’t just about music; it’s a powerful display of cultural exchange and globalisation in action. The world is finally embracing the vibrant rhythms and authentic storytelling that have been a part of our heritage for generations.
“My greatest hope for the superstars of tomorrow is that they continue to push the genre to even greater heights. This is a movement built on authenticity, innovation, and pride, and I believe the next generation will carry that torch with even more fire. The groundwork has been laid, the world is listening, and I am incredibly excited to see what happens next in this space. This is a revolution, and it’s long overdue.”
Abdul Abdulla, founder of AfroFuture Festival and Culture Management Group
Alex Rosu
As the founder of AfroFuture Festival and Culture Management Group, Abdul Abdullah has created space for a new generation of talent to thrive. From Ghana to the US, his work champions Black creativity and entrepreneurship; building platforms that celebrate African music, art, and culture at scale while connecting communities across the diaspora.
“I’m excited for the growth in infrastructure of this business,” Abdullah shares. “This impact has only been led by a few voices. Imagine what happens when there is a proper infrastructure around the entire continent — the boundaries superstars of tomorrow will break are beyond our imagination.”
“Adesope, Sheniece and Abdul bring a powerful sense of cultural stewardship, each one deeply connected to the communities they support, leveraging their networks to lift others, and actively investing in Afrobeats’ future,” says Lanre Odutola, Cultural Partnerships & Influence Marketing Manager at Martell. “They’ve created their own platforms, backed emerging voices, and carry a genuine optimism that’s rooted in action and authenticity, values that truly resonate with Martell’s belief in collective legacy.”
The appointment of the cultural ambassadors builds on the successful launch of Martell’s “Afrobeats Live” experience in Paris, an evening that brought together artists, media, and cultural leaders from across the diaspora to celebrate the movement’s global influence. The event also marked the renewal of Martell’s partnership with global star Davido, further underscoring the brand’s long-term commitment to Afrobeats. With this new chapter, Martell continues to back the people, platforms, and conversations shaping the future of the genre.
“At Martell, we are drawn to movements that are bold, expressive and visionary. The values that drive Afrobeats; authenticity, ambition and cultural excellence are fully aligned with the DNA of our House. Through this collaboration, we are celebrating the voices shaping the future of music and culture,” says Frederic Gardelle, Global Creative Content Director, Martell
Martell’s cultural journey will continue to evolve through meaningful collaboration with its cultural ambassadors; co-creating storytelling that celebrates Afrobeats’ global influence, curating experiences that bring communities together, and supporting the platforms that elevate new voices. From intimate conversations to high-impact cultural moments, each ambassador will help shape how Martell shows up across key regions, offering insight, connection, and creative direction rooted in lived experience.
From Lagos to London, Accra to Atlanta, and Cognac to the world, this is Martell’s cultural journey, standing with Afrobeats as a global force built on community, identity, and creative progress.
https://i0.wp.com/neztelinc.com/wp-content/uploads/2020/10/station.nez_png.png?fit=943%2C511&ssl=1511943Yvetohttps://neztelinc.com/wp-content/uploads/2020/10/nez_png.pngYveto2025-08-06 14:11:362025-08-06 14:11:36Martell Unveils Cultural Ambassadors to Shape the Next Chapter of Afrobeats Journey
Rapper LaRussell has created a pioneering business model. Creating an offer-based system makes it possible for fans at every income level to enjoy and support the rapper. One hot offering is entry to the shows LaRussell regularly puts on in the backyard of his childhood home in Vallejo, Calif. Billboard joined him there for a show and takes viewers behind-the-scenes to the hottest ticket in town.
LaRussell: I go by LaRussell. This is my home. This is my childhood home that I grew up in. We on year three of backyard shows. Today we got Billboard here, documenting this show and this process. We went from the garage, from the backyard to Billboard.
Tietta: The way that we show up for the community. They make sure that they show up for us. So it works. Most people aren’t as invested in the community as we are. They don’t give back to the community in the same way that we do. It’s harder to get people to buy in. And I think that when people know like I haven’t really given back like that. In fact, I’ve actually taken a lot more than I’ve given, they’re afraid because they know people might not show up how I need them to in order for it to work.
LaRussell: If you gotta get a billion dollars, you could try to go get maximum amount of sums from like the minimum amount of people that have that amount of money. Or you can go get the minimum amount of money from the maximum amount of people. When you choose the latter, you make more relationships throughout. And that’s why the backyard has been able to thrive because the accessibility is wide now.
Tietta: There’s nothing that feels as good as what we do. Seeing the positive impact that you have on your community, on the kids, on your environment, that’s the most fulfilling thing. We have given the entire blueprint out. Like, if you watch the YouTube, you can mimic how to do it.
https://i0.wp.com/neztelinc.com/wp-content/uploads/2020/10/station.nez_png.png?fit=943%2C511&ssl=1511943Yvetohttps://neztelinc.com/wp-content/uploads/2020/10/nez_png.pngYveto2025-08-06 14:04:042025-08-06 14:04:04How LaRussell Is Doing Things His Way With His Backyard Concerts | Billboard Presents