LeBron James Spotted Turning Up to Kendrick Lamar’s ‘Not Like Us’ in France
Ross went after King James during a Tuesday (July 22) livestream for crossing Drake, whom the streamer is tight with, and went as far as labeling him a “piece of s—t human.”
“As I love LeBron my whole life, you can just see what a piece of s–t human he is,” Ross spewed. “Imagine if your best friend for 15 years — and he’s met his actual children — and you’re rapping to a song about him being a pedophile. It’s sad.”
He continued: “This is not my beef, but I’m very close with Drake and it’s just sad. You guys can call me parasocial, but it does affect the way that I like LeBron. How can you respect someone that has no loyalty with someone he has known for 15 years? … Y’all know it’s wrong. Y’all know it’s whack.”
Ross also has a relationship with LeBron’s son, Bronny Jr., who also plays for the Lakers, but they haven’t been spotted together in recent months.
Billboard has reached out to James’ reps for comment on Ross.
Drake appeared to address James switching sides on him in January with the Conductor Williams-produced “Fighting Irish Freestyle,” which never hit streaming. The 6 God was also spotted with his James tattoo covered up by ink featuring NBA MVP Shai Gilgeous-Alexander. He also possibly took another shot at LeBron on his “What Did I Miss?” single earlier in July for attending Kendrick Lamar’s Pop Out concert. “I saw bro went to Pop Out with them, but been d—k riding gang since ‘Headlines,’” he raps.
Drake is gearing up for the second episode of Iceman, which appears to be slated for Thursday night (July 24) at 9 p.m. ET.
https://i0.wp.com/neztelinc.com/wp-content/uploads/2020/10/station.nez_png.png?fit=943%2C511&ssl=1511943Yvetohttps://neztelinc.com/wp-content/uploads/2020/10/nez_png.pngYveto2025-07-24 15:46:592025-07-24 15:46:59Adin Ross Blasts LeBron James for Singing Kendrick Lamar’s ‘Not Like Us’: ‘What a Piece of S—t Human’
Fono, the regional Mexican-focused label under Universal Music formerly known as Fonovisa-Disa, announced on Tuesday (July 22) a partnership with Desierto Bravo, a record label and production platform dedicated to nurturing new talent from northwestern Mexico.
Based in Hermosillo, Sonora, this incubator for emerging artists was founded by Abraham Noé Reyes Valdez “Compa Grillo,” who has produced artists such as Gabito Ballesteros, Kenia Os, Kany García, and Carín León, among others.
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“We’re focused on Sonoran talent because there are so many people who can build great careers, and we want to provide them with the right tools,” Reyes Valdez told Billboard Español.
Antonio Silva, managing director of Fono US/Mexico, adds: “We see talent, youth, and the drive they have to showcase the music of the desert—this part of Mexico that has given so much talent to music. For us, it’s an honor to have achieved this partnership. The spirit of Fono is to seek out talent from its origins and develop it without borders, leveraging the global structure we have as part of Universal Music.”
The collaboration between the two companies has given rise to a new division within Fono aimed at providing international exposure to emerging artists signed during the first phase of the partnership. Among them are Plazencia, a 22-year-old from a family of mariachi musicians who blends regional Mexican music with modern sounds, bringing a fresh twist to the genre; and El Niño de Sonora, known for his successful collaboration with Adriel Favela “Sin Plan B.” Five additional young acts —Jesús Durán, Paloma Ledgard, Los Conin’s, Rubaa, and Krazy Flow ML— make up the rest of the roster being developed in genres like pop, rap, and alternative sounds.
Alongside the launch of their musical ventures, the partnership between Fono and Desierto Bravo has announced free guitar workshops for those interested in starting with solid foundations, and is inviting songwriters to submit their compositions for potential future productions. All of this aims to attract and support future generations of artists. Additionally, they have opened submissions for Mexa Indie, an album that will feature those selected as promising new artists.
In recent years, Sonora has emerged as a hotbed of talent, putting regional Mexican music on the global map. Stars like Natanael Cano, Adriel Favela, Christian Nodal, and Carín León are among the notable figures from this desert state in Mexico who have infused their own style into Mexican culture, shaped by influences from banda sinaloense and norteño music.
https://i0.wp.com/neztelinc.com/wp-content/uploads/2020/10/station.nez_png.png?fit=943%2C511&ssl=1511943Yvetohttps://neztelinc.com/wp-content/uploads/2020/10/nez_png.pngYveto2025-07-24 15:41:282025-07-24 15:41:28Fono Partners With Desierto Bravo to ‘Seek Out Talent From Its Origin’
Klay Thompson definitely scored an ace with Megan Thee Stallion, whom the basketball player called his “good luck charm” during an adorable golf date shared by the rapper on TikTok.
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Shortly after confirming their romance, the couple hit up a golf course in Arkansas and practiced their swings together, as captured in a video posted by Meg on Wednesday (July 23). The clip opens with Thompson sweetly picking out an outfit for his Grammy-winning girlfriend before cutting to the couple riding on a golf cart, the NBA star lighting up a cigar while driving Ms. Stallion around the putting green.
Repeatedly calling her boyfriend “baby” and cheering him on as he makes his way through the course, Meg plays the role of cheerleader before getting in on the action, with Thompson at one point wrapping his arms around her from behind to correct her stance. “There you go!” he tells her supportively. “That was really good.”
“Ooh, you look handsome!” Meg tells Thompson, kissing him on camera.
After calculating his score at the end of the date, the Dallas Mavericks player says excitedly, “Ever since I’ve been in love, my golf game’s reaped all the benefits!”
The lovey-dovey post comes less than two weeks after the hip-hop star and Thompson announced their relationship by going Instagram official, days after which they made their red-carpet debut at Meg’s inaugural Pete & Thomas Foundation Gala. The Houston Hottie has been giving fans peeks into their dynamic ever since, at one point sharing a video of their couple’s workout routine.
“I have never dated somebody so kind,” Meg told Page Six at her gala. “This is my first relationship where I’ve ever been with somebody who’s genuinely a nice person, and he makes me genuinely happy.”
https://i0.wp.com/neztelinc.com/wp-content/uploads/2020/10/station.nez_png.png?fit=943%2C511&ssl=1511943Yvetohttps://neztelinc.com/wp-content/uploads/2020/10/nez_png.pngYveto2025-07-24 15:38:202025-07-24 15:38:20Watch Klay Thompson Say He’s ‘in Love’ During Cute Golf Date With ‘Good Luck Charm’ Megan Thee Stallion
HarbourView Equity Partners, the Newark, NJ-based music and media investment company that owns rights to the catalogs of Fleetwood Mac, Nelly and Kane Brown, said on Thursday it acquired a stake in the catalog of powerhouse singer and original American Idol queen Kelly Clarkson.
The acquisition includes partial rights to some of Clarkson’s most recognizable hits: “Since U Been Gone,” which spent its first seven weeks at No. 1 on the Billboard‘s Pop Songs chart; “Stronger (What Doesn’t Kill You),” which remains the best-selling single by any American Idol contestant; and three other releases that charted in the top 10 of the Billboard Hot 100 “Because of You,” “Behind These Hazel Eyes,” and “Underneath the Tree,” which peaked on the chart this holiday season. In total, the Texas native had 12 singles hit the top 10.
Details including financial terms the types of rights were not disclosed.
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A three-time Grammy Award-winner, including two for her sophomore album, 2004’s Breakaway, Clarkson’s career has gone full circle, with her returning to television with her The Kelly Clarkson Show recently getting renewed for its seventh season. Her success across multiple music and entertainment platforms — Clarkson is currently doing a residency at the Colosseum at Caesars Palace in Las Vegas — compliments HarbourView’s multi-platform investment strategy, founder Sherrese Clarke tells Billboard.
“Kelly she is a multi-hyphenate already,” Clarke says. “She came to be from television. She knows and understands television as a medium and is such a talented vocalist. She like us is more than one thing. It’s important to us to collaborate with people who are thoughtful about how to navigate multiple mediums.”
In a statement, Clarkson said, “My music is such a huge part of my journey – not just professionally, but personally. Knowing these songs will continue to be heard and discovered by new generations means everything to me. I’m grateful to HarbourView for valuing and supporting this catalog.”
Sherrese Clarke
Courtesy Harbourview
Last month, HarbourView announced it raised $500 million through the sale of a private asset-backed securitization (ABS) to insurance vehicles managed by global investment firm KKR. It was the second half-a-billion-dollar securitization the comapny has issued in two years, having completed the other in March 2024.
Since Clarke founded HarbourView in 2021, the firm has acquired more than 70 music catalogs and accumulated approximately $2.67 billion in regulatory assets under management. Their portfolio includes stakes in songs by artists like Wiz Khalifa and Fleetwood Mac’s Christine McVie, as well as stakes in the production companies MACRO and Mucho Mas Media.
Through its entertainment-focused arm, Harbourview is financing a slate of hip-hop biopics — including one about Queen Latifah — for Will Smith’s Westbrook Studios, Flavor Unit and Jesse Collins Entertainment. The company also recently announce a strategic partnership with Issa Rae’s ColorCreative and it led an $85-million investment round into the children’s content company Animaj, powered by proprietary, creator safe, GenAI, reflecting its broader vision for media innovation.
Clarke acknowledges the marketplace for content remains challenged by the industry’s shift to streaming economics, but says HarbourView’s investment strategies rely on vigorously vetted data.
“The media landscape is undergoing a massive shift,” Clarke tells Billboard. “But we also still know that we all are consuming a lot of content all the time. Whether that’s Fleetwood Mac, Kelly Clarkson, Issa Rae, we believe the audience is on the other side. We follow that because we see the data.”
https://i0.wp.com/neztelinc.com/wp-content/uploads/2020/10/station.nez_png.png?fit=943%2C511&ssl=1511943Yvetohttps://neztelinc.com/wp-content/uploads/2020/10/nez_png.pngYveto2025-07-24 15:38:192025-07-24 15:38:19HarbourView Acquires Stake in Kelly Clarkson Catalog: ‘My Music Is Such a Huge Part of My Journey’
Kendrick Lamar and SZA’sGrand National Tour is already a runaway success. The co-headlining jaunt has captured two artists at their commercial zeniths and is the biggest co-headlining tour of all time, according to numbers reported to Billboard Boxscore. Meanwhile the pair’s collaborative single “Luther” ruled the Billboard Hot 100 for 13 weeks as the tour commenced in April.
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The run is displaying the pair at their creative peaks, too. Lamar’s GNX preceded his Super Bowl halftime show, a defiant and bold coronation as the scene’s premier showman. SZA’s SOS era — which includes deluxe edition LANA — is proving to be her creative pinnacle, pushing her songwriting and sound into new directions. The duo’s time as labelmates on Top Dawg Entertainment and previous collaborations (2014’s “Babylon” through to 2018 megahit “All the Stars”) has made them a dynamic duo with contrasting but complementary personalities.
No wonder, then, that the Grand National run is one of the U.K. summer’s most anticipated shows. Given that Oasis, Beyoncé, Dua Lipa, Lana Del Rey and Sabrina Carpenter have all hit up similar venues in recent months, this is no small feat. The tour hit soccer stadiums venues in Birmingham, England; Glasgow and Edinburgh in Scotland; Cardiff in Wales and concludes at London’s Tottenham Hotspur Stadium for a brace of shows. The tour hits mainland Europe next, and concludes following a run in Latin America and Australia in December.
Here are the best moments from Kendrick Lamar and SZA’s Grand National Tour stop in London on Wednesday (July 23).
https://i0.wp.com/neztelinc.com/wp-content/uploads/2020/10/station.nez_png.png?fit=943%2C511&ssl=1511943Yvetohttps://neztelinc.com/wp-content/uploads/2020/10/nez_png.pngYveto2025-07-24 15:20:172025-07-24 15:20:17Here Are the 7 Best Moments From Kendrick Lamar & SZA’s Grand National Tour Show in London
GloRilla (real name Gloria Woods) was arrested in Georgia on Tuesday (July 22) after turning herself in to Forsyth County Jail, where she was charged with felony possession of marijuana and possession of a schedule one controlled substance.
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A spokesperson for the Forsyth County Sheriff’s Office revealed in a statement to Billboard that the arrest was tied to a burglary of GloRilla’s home; officers had responded to the break-in around 1:30 a.m. local time on Saturday (July 20).
Three suspects entered Glo’s residence and were met with gunfire from an occupant. The intruders fled the scene and no injuries were reported to police. GloRilla was not present at the time of the burglary, law enforcement tells Billboard.
An extensive investigation surrounding the home was conducted by law enforcement, who sensed a strong odor of narcotics, according to the statement. Task force agents subsequently secured a search warrant for the rapper’s home and discovered a “significant amount of marijuana” in plain view in the master bedroom closet.
GloRilla then turned herself in to Forsyth County Jail Tuesday, posted a $22,260 bond and was released the same day.lega
“The homeowner is a victim of a serious crime, and we are committed to bringing the suspects to justice,” said Sheriff Ron Freeman in a statement. “At the same time, we must continue to uphold and enforce the law in all aspects of this case.”
The Forsyth County Sheriff’s Office has not named any suspects in the burglary case and no arrests have been made as of press time.
Billboard has reached out to reps for GloRilla.
GloRilla also ran into legal trouble in Georgia last year when the CMG rapper was arrested on DUI charges in April 2024 in Gwinnett County.
More recently, Glo performed during the halftime show at the WNBA All-Star Game in Indianapolis over the weekend. She’s also preparing for her inaugural Glo Bash at FedEx Forum in her hometown of Memphis on July 25.
https://i0.wp.com/neztelinc.com/wp-content/uploads/2020/10/station.nez_png.png?fit=943%2C511&ssl=1511943Yvetohttps://neztelinc.com/wp-content/uploads/2020/10/nez_png.pngYveto2025-07-24 15:20:162025-07-24 15:20:16GloRilla Arrested on Felony Drug Possession Charges Following Burglary of Her Georgia Home
The best revenge, it’s been said, is a life well-lived.
That doesn’t mean twisting the knife is completely out of bounds. Morgan Wallen’s new single, “I Got Better,” is an ideal example. The protagonist reclaims his personality, reestablishes broken friendships, then suggests his improvement is all a result of his ex’s departure: “I got better since you got gone.” But interpretations of “I Got Better” are not limited to that surface storyline; there’s something deeper at work.
“The girl could be anything to me,” Wallen says. “It wasn’t necessarily a relationship with another human. It could have been a relationship with anything in your life that was holding you back, and the only thing that you did was eliminate that, and everything became clearer in your life.”
That therapy session of a song came from a breakfast songwriting session, conducted at Wallen’s farmhouse around the end of last year.
There were plenty of contributors at the table: Blake Pendergrass (“Heart of Stone,” “Just in Case”), HARDY, ERNEST, Charlie Handsome (“Last Night,” “Downtown’s Dead”) and Chase McGill (“Happen to Me,” “Straight Line”). And Wallen handled the cooking himself.
“He’s a big cast-iron skillet guy,” Pendergrass says. “Especially out in the country, it just gives it that great flavor.”
Food wasn’t the only thing on the menu. The group chat turned toward religion, and they specifically debated how extensive the flooding was in the Old Testament tale of Noah’s ark.
“ERNEST was going off of that conversation,” Pendergrass remembers. “He just sang that melody, like, ‘The world got bigger since the Bible got wrote.’ ”
That clicked with the crew, and in short order, they revised the words over that same melody to “I got better since you got gone.” Meanwhile, Handsome shuffled through his trove of track ideas and came across something he’d started with Joe Reeves (“Broadway Girls”), based primarily around chugging arpeggios on electric guitar. It was unusual for a country song — all major sevenths and minor chords; not a single major triad, according to ultimate-guitar.com.
“That’s not the music I would play at all,” McGill notes. “But Charlie does that perfectly wrong in all the right ways.”
That’s apropos, given that the song’s protagonist was flipping all the wrongs in his life to right. Wallen insisted on painting that picture simply, which actually makes the story all the more dramatic.
“We went through all kinds of different ways to write it, and in my mind, the song needed to be a certain way, and everyone else kind of had a different idea about it,” he says. “I was adamant that I wanted it to be where the guy literally didn’t change anything in his life other than the girl was gone.”
With that decided, the opening verse recounted a few regular activities that would seem fairly typical for a good ol’ boy: deer hunting, sports, Fridays at the bar. They used the title twice in that verse, then HARDY took charge of the chorus melody, bumping it up just a hair higher as the singer celebrates how his world has turned: “I’m finally back to being who I am,” he proclaims, arguably offering the most important observation in the second line of that chorus.
“That’s kind of the idea of life, right?” McGill says. “I mean, everybody just kind of wants to be who they are and accepted and loved for it.”
The second verse moves the focus from the guy’s current normalcy to the ex-girlfriend’s classic bad-relationship behavior, recounting how she’d separated him emotionally from his friends and family. Not every song needs a bridge, but when they built one for “I Got Better,” they took the therapy part to its maximum conclusion, matching his rejuvenation to her departure in a passive-aggressive way.
“‘I ain’t saying you’re the weight on my back, but it’s not there anymore’ — it’s kind of just a funny way of saying everything without saying it,” Pendergrass explains. “I think it’s just a great summary. That was the goal, at least.”
Handsome rode herd on the demo, which featured the relentless electric guitar arpeggios that had started them off musically, plus some percussion and not much else. Because not much else was needed. The musicians picked up the essentials from the first play of the demo when they recorded “I Got Better” in early 2025 at Nashville’s Blackbird Studios.
“It was classic Charlie,” says producer Joey Moi (Florida Georgia Line, Nickelback). “He writes just one fucking lethal part. We were like, ‘Oh, my god. OK, now we know where the song is going to go.’ ”
Dave Cohen played simple keyboard lines that thickened the sound and emphasized the unusual chord structure. Guitarist Tom Bukovac composed a flowing instrumental riff to open the performance, creating a little extra sweetness that helps hide the passive-aggressive venom. “It probably is a Duesenberg or some guitar of that ilk,” Moi says. “It’s got the tone knob rolled right back so it sounds like it’s kind of muffled and round, and it’s doubled and harmonized. That’s it.”
Bukovac also developed a simple, descending passage that became a hooky, recurring theme: five quarter notes beginning in the last bar of every eight-bar section. They tested playing it every four bars, but decided that was too much. It’s an essential part of “I Got Better.”
“Anytime there’s a demo, if it doesn’t have something happening on the eighth bar, you always try and add something to it to make it unique or [provide] some kind of dismount into the next section,” Moi says. “He always knows that eventually I’m probably going to ask for something there.”
Wallen delivered the vocal with a subtle shudder on some of the longer notes, hinting at anger and sadness even as the character tries to keep his attention on the life-changing transition that the lyrics represent.
“There is something beautiful about music in that you don’t always have to go to exact feelings or scenarios,” Wallen says. “A good song has a way of bringing out those feelings in you that may not be at the forefront. There is anger, there is sadness, there is disdain, there’s a lot of things in that song that make you just feel. Of course, I have some of those experiences in my life that I could [draw from], but something about a good song just harkens that within you and it makes it easier to bring out.”
Fans definitely felt it after Wallen included it on his album I’m the Problem. “It was obvious in the consumption that it was reacting really well,” Moi says. “The audience was finding it and repeating it over and over.”
Mercury/Republic/Big Loud released it to country radio through PlayMPE on June 16. It’s already at No. 25 on Billboard’s Country Airplay list dated July 26 in its fourth charted week. It ranks at No. 5 on Hot Country Songs. “It is one of my most personal songs on the entire record,” Wallen says, “and it’s a song that a lot of fans are relating to.”
Whether they think of it as a song about giving up a relationship, a bad habit or something else, a life improvement is always worth celebrating.
https://i0.wp.com/neztelinc.com/wp-content/uploads/2020/10/station.nez_png.png?fit=943%2C511&ssl=1511943Yvetohttps://neztelinc.com/wp-content/uploads/2020/10/nez_png.pngYveto2025-07-24 15:20:152025-07-24 15:20:15Morgan Wallen’s ‘I Got Better’: How a Hot Breakfast Fed a Hot Hit
In late 2013, pop phenom Justin Bieber was enduring his first real career low, as a series of public incidents made him the center of a lot of unfortunate headlines and media punchlines. To promote his new concert film and hopefully change the narrative about him, Bieber launched a weekly single series, unleashing 10 new songs over 10 weeks, ultimately collected as the downtempo, alt-R&B quasi-compilation Journals. The plan failed — both the album and the Believe documentary flopped, and Bieber’s image continued taking hits well into 2014 — but over the past decade, Journals has gradually grown in esteem among pop fans and Beliebers in particular, to the point where now it might be his most celebrated work.
On this Great Moments in Pop Star History episode of the Greatest Pop Stars podcast, host Andrew Unterberger is joined by Billboard staffer and longtime Journals defender Kyle Denis, to talk about the collection’s unusual backstory and much stranger post-release arc. We dive into why it was the wrong album at the wrong moment for Bieber back in 2013, but why — largely for the same reasons — it’s aged much better than some of his other early albums, and also better than some albums from his pop peers that were far more warmly received 12 years ago.
Along the way, of course, we answer all the most pressing Journals questions: How much trouble did we really think that Bieber was in back in 2013? Were there potential hits on Journals that were submarined by a lack of promotion? Was it too much to ask for fans to come back to buy new singles 10 weeks in a row? Were there any parts of the Believe concert documentary worth saying? Did we realize how dirty a song “Hold Tight” was back in the day? Is Justin Bieber really more of a soul singer than a pop one? How do we compare Journals and the just-released Swag? And 12 years on, has this set actually proven to be the most important release of Bieber’s entire career?
Check it out above — along with a YouTube playlist of some of the most important moments from Bieber’s Journals era, all of which are discussed in the podcast — and subscribe to the Greatest Pop Stars podcast on Apple Music or Spotify (or wherever you get your podcasts) for weekly discussions every Thursday about all things related to pop stardom!
And as we say in every one of these GPS podcast posts — if you have the time and money to spare, please consider donating to any of these causes in the fight for trans rights:
https://i0.wp.com/neztelinc.com/wp-content/uploads/2020/10/station.nez_png.png?fit=943%2C511&ssl=1511943Yvetohttps://neztelinc.com/wp-content/uploads/2020/10/nez_png.pngYveto2025-07-24 15:06:372025-07-24 15:06:37Was Justin Bieber’s ‘Journals’ the Most Important Release of His Career?
Cardi B had one question for Patientce Foster when the soon-to-be chart-topping rapper was looking for a new publicist in 2015. The two had met a month before when Foster’s longtime friend Bun Monroe, an A&R consultant and live-event producer at BDW, had brought Cardi to Wilmington, Del., and Foster suggested he bring the artist to her hair salon there.
Cardi and Foster ran into each other again at New York Fashion Week, where Foster had begun transitioning careers through an internship at fashion and beauty brand firm PR Consulting. Cardi invited her to dinner, where she sought advice regarding her planned cosmetics line, Washpoppin.
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“She asked, ‘My old publicist said that I should name this eyeshadow Pretty in Pink, but I want to name it Pussy Poppin Pink. What do you think?’ ” Foster recalls. “I was like, ‘You should name it Pussy Poppin Pink.’ And she was like, ‘OK.’ I guess that was my interview: if I was down for who she was or if I thought she needed to be rebranded.”
Cardi had found her new publicist; someone who would amplify her creative vision. And for more than a decade, Foster has guided the “WAP” rapper to become a household name far beyond music. She helped align Cardi with brands such as Fashion Nova, a partnership that started with promotional social media posts and led to capsule collections that sold out in hours. That list has since grown to include deals with Balenciaga, Pepsi, Uber Eats and Amazon, creating a strong brand identity for an artist with just one studio album to her name.
After 10 years of partnering on live events and other creative projects, Foster and Monroe are merging their expertise to found management firm Fifth and Freedom with talent and brand clients including Joey Bada$$, Lakeyah, Meta/Facebook, Cîroc and their “proof of concept,” Cardi B. (While Foster and Monroe work with her on the creative and brand side, Full Stop Management handles the rapper’s music career.)
“What Cardi has become and what we have built with her,” Foster says, “is a reflection of that type of authenticity and hands-on approach.”
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How will your management company differentiate itself from others?
Bun Monroe: Fifth and Freedom is going to be focused on ownership, wellness and not traditional management.
Patientce Foster: We’ve been able to see from a ton of different points of view how traditional management handles talent. It is very much about the bottom line. A lot of times, it is about finding leverage and advantages for the management companies and agencies themselves. We’re not knocking the hustle, but mental wellness is often neglected. Watching celebrities, we’ve always had this idea that because they were rich and famous, they were happy. You can only create something to the best of your ability when you are genuinely well from a mind perspective and a soul perspective.
How do you intend to address financial and mental health concerns?
Foster: We want to create partnerships with [companies like] betterhelp.com, Chime or Cash App. We understand that there are degrees of separation. We are not going to say, “Hey, this is the business manager you need,” but, “You may need business management,” or, “We have access to some life coaches or people to help you navigate what you’re feeling.” A lot of the time, artists think of their management as all of the above: “You’re my therapist. You’re my travel agent. You’re my accountant.”
How is Cardi B an example of what Fifth and Freedom will offer?
Foster: Building a brand that supports an artist outside of music is extremely important. A lot are not able to sustain [careers] off the money they make through their music because of how many hands are in the pot: publishing, labels, commissions — the list goes on.
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Recently, myself, Cardi and the team announced a joint venture with [online fashion retailer] Revolve & FWRD, where she has a substantial amount of equity and has been able to build a relationship with billion-dollar partners. We’re not relying on one stream of income. We’re focused on building our artists’ brands so they have a strong foundation to rely on through every high and low in their music careers.
How have you been able to keep Cardi’s stock high with one album that was released in 2018?
Foster: If you have not successfully built a [brand] that can still drive without putting out an album, then you’ve done a disservice to your talent. You put them in a position where they feel like, “I have to put something out immediately because I need to generate income.”
The way that we have done that for the past seven years is consistently keeping Cardi part of the conversation, whether it is lifestyle or fashion. In the beginning, when she decided, “I really want to do music,” my thought process was, “Until they listen to you, let’s get them to look at you.” We would use my access as a [public relations] intern to see her front row at fashion shows before any of these fashion houses had a level of respect for who she is. [Stylist] Kollin Carter came on and, with his brilliance and genius, built her in the fashion space. If everything were to fall today, we know she can build a partnership with a fashion brand.
Why has Cardi waited seven years to release another album?
Foster: Cardi didn’t allow the pressure of the public to push her into putting something out that she wasn’t ready to put out. She was OK with the sacrifice that she may lose fans; she may lose interest. We’ve all watched her evolve over the past seven years. She started as an internet personality. She went into television. She started to build her music career. She became a mother. She showed us she can do multiple things without compromising. It’s perfect timing for her. She’s ready for a new era.
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Can you help any artist build a brand as strong as Cardi’s?
Monroe: Some artists are brats and can’t be managed.
Foster: Before we decide to work with an artist, we make sure we align on a few principles. Some people just want an assistant; people to answer their emails. They don’t want advisement. They don’t want structure.
A part of the process is understanding whether that person is capable of building a [brand]. With Cardi, early on it was hard to build a business that attracted multiple audiences because she was too urban, too unapologetic. She’s super uncensored, and our approach was taking that authenticity and helping to amplify that to everyone else in the world who can relate to what she’s saying and where she’s been.
It is a disservice to tell someone, “I can make you into a Cardi B.” Now, can I help develop who you already authentically are? Can I help you leverage that into brand opportunity and equitable opportunity? Yes. Can Bun hear what you’re saying, hear what your sound is and help you build on that? Yes. We have seen some of the most interesting and some of the most boring people do that. I’m truly a believer that there’s an audience for everyone.
What makes you good partners?
Foster: Bun’s ability to know raw talent when he sees it and then, with his network of producers and songwriters, help build that out for emerging artists and established artists who need direction. I’ve got the business stuff; he’s got the music stuff. So let’s create a safe place for artists to create.
Monroe: We’ve known each other since we were 19. Patientce had the same drive back then as she does now. If she’s got her mind on something, she’s going to get it done.
https://i0.wp.com/neztelinc.com/wp-content/uploads/2020/10/station.nez_png.png?fit=943%2C511&ssl=1511943Yvetohttps://neztelinc.com/wp-content/uploads/2020/10/nez_png.pngYveto2025-07-24 15:00:432025-07-24 15:00:43Cardi B’s PR Team Patientce Foster & Bun Monroe on How They Built Her Brand Beyond Music
Sean Kingston’s mother has been sentenced to five years in prison and three years on probation after being convicted along with her son of wire fraud over a scheme to steal more than $1 million in high-end cars, jewelry and other luxury goods.
Janice Turner, 63, received the sentence from Judge David S. Leibowitz during a hearing in Miami federal court Wednesday, according to federal court records. A hearing on restitution is set for October.
At the hearing, Turner apologized to the judge for her conduct, according to Miami’s local CBS affiliate: “I’m sorry. My intention was to keep my son afloat in this difficult industry. They used him and abused him. I am begging for mercy for me and my son.”
Kingston, best known for his chart-topping 2007 hit “Beautiful Girls,” was convicted in March along with his mother of defrauding luxury goods vendors of more than $1 million in merchandise, including a Cadillac Escalade and a massive LED television.
Prosecutors say the duo exploited his celebrity status to convince vendors to deliver goods without immediate payment, either by “promising to place his victims and their products in social media promos” or by “name-dropping high-profile celebrities as potential referral clients.” When payment was due, Kingston or Turner would text them fake wire transfer receipts, falsely suggesting that the money had been sent.
Following a trial in March, it took jurors less than four hours of deliberation to convict the pair of one count of wire fraud conspiracy and four counts of wire fraud.
In court filings last week, Turner’s lawyers pleaded for a lenient sentence, citing health issues and “minimal criminal history.” They asked the judge for only 30 months — far less than the 63 to 78 months recommended by sentencing guidelines.
“Ms. Turner will go to prison; she has earned the prison sentence,” her lawyers write, adding emphasis in their filing. “However, a sentence greater than thirty months is a waste of taxpayer resources based upon the history and characteristics of Ms. Turner.”
Wednesday’s sentence – 60 months – came closer to the guidelines than to Turner’s request. Kingston’s sentencing hearing is scheduled for Aug. 15.
https://i0.wp.com/neztelinc.com/wp-content/uploads/2020/10/station.nez_png.png?fit=943%2C511&ssl=1511943Yvetohttps://neztelinc.com/wp-content/uploads/2020/10/nez_png.pngYveto2025-07-24 14:39:322025-07-24 14:39:32Sean Kingston’s Mom Sentenced to 5 Years In Luxury Fraud Case